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The Sri Lankan Embassy in Vienna together with the Sri Lanka Tourism Promotion Bureau recently promoted Sri Lanka as a destination at the prestigious Welt Museum in Vienna.
A large number of invitees representing the diplomatic corps, Government institutions, tourism sectors, travel agents, writers, bloggers, tourism magazines and media attended the ‘Flavours of Sri Lanka’ promotional event.
The destination promotion event showcased Sri Lanka’s eight themes on outdoor flags, namely Pristine, Essence, Heritage, Wild, Thrills, Scenic, Festive and Bliss designed in an elegantly colourful manner. The Sri Lanka restaurants based in Vienna showcased a unique journey of culinary treasures of our cuisines, creating a truly Sri Lankan ambiance. The guests had the opportunity to savour an array of Sri Lanka cuisines tantalising their palates. The world’s finest ‘Ceylon Tea’ was also served to the guests.
The Embassy highlighted the ‘So Sri Lanka’ branding prominently at the Welt Museum where flags, caps and wrist bands promoting Sri Lanka as a tourist destination in Austria were distributed.
The destination promotion event received wide publicity in the print and electronic media.