Thursday Dec 12, 2024
Thursday Dec 12, 2024
Thursday, 21 July 2022 02:06 - - {{hitsCtrl.values.hits}}
Sri Lanka Insurance declares the largest life insurance bonus ever to be declared in the country amounting to a staggering Rs. 9.8 billion for the year 2021 to its life insurance policyholders.
The 2021 bonus declaration increases to the total of life insurance bonuses declared to policyholders since 2005 to Rs. 83 billion.
Further, enhancing the flexibility to adapt to the present environment, all bonus certificates have been issued through digital platforms via SMS, email and the SLIC mobile app which is available on Apple App Store and Google Playstore.
With the outstanding declaration, Sri Lanka Insurance has upheld the trust placed by the policyholders as the strongest insurance provider in Sri Lanka despite the difficulties the country is experiencing due to the COVID-19 pandemic and the current stringent economic and social conditions.
Recording the largest life insurance fund of Rs. 152 billion, the company’s prudent investment management strategies and accumulating life fund have enabled the company to give higher returns to its policyholders.
The nation’s trusted insurer has achieved this extraordinary performance while reporting significant growth in its assets base to Rs. 268 billion, which is again the largest in the insurance industry that affirms the strength and stability of the insurance giant.
In the year 2021, Sri Lanka Insurance reported a 14.1% growth in life insurance premiums increasing to Rs. 21.9 billion from 19.3 billion in 2020.
Focus towards customer convenience took centre stage in the company strategies in the year 2021, with the introduction of online payment gateways, 0% interest easy payment schemes and online proposal submission.
As the pioneering insurer in the country Sri Lanka Insurance believes in embracing technology to transform the insurance landscape of the country and expedite the digital integration of insurance products and processes to create value for customers by taking steps to further strengthen digital capabilities and introducing new services to customers to create a streamlined insurance experience.
Educating the Sri Lankan people about the importance of life insurance is an aspect Sri Lanka Insurance holds close to its heart from the inception of its existence. The national insurer is at the forefront of propagating the concept of life insurance to every corner of the country ensuring the protection for all Sri Lankans.
Sri Lanka Insurance life insurance offers an array of life insurance solutions to suit the needs of every walk of life in today’s competitive market environment.
Stemming from its core value of designing and introducing more practical and affordable insurance solutions Sri Lanka insurance reworked its core life insurance solutions to make insurance more accessible to the mainstream market. In testimony to this SLIC Speed Investment, SLIC Early cash and SLIC Minimuthu life insurance products were re-launched understanding and catering to a new generation of Sri Lanka Insurance clientele.
The trust Sri Lanka Insurance has earned from the people of Sri Lanka is evident by the accolades it received. SLIC is ranked as ‘The Most Loved Insurance Brand’ for the fifth consecutive year by Brand Finance.
Sri Lanka Insurance continues to explore avenues to provide protection to communities, segments and age groups and different affinity groups through product and market development initiatives, through practical and affordable insurance solutions. The strength of its extensive branch network of 190 branches and customer service locations together with the 4,000 Advisor network serves beyond the mandate of insurance to provide protection to the people of this nation.
