People’s Leasing introduces tech-savvy propaganda vehicle

Thursday, 13 October 2016 00:00 - - {{hitsCtrl.values.hits}}

People’s Leasing & Finance PLC the leading non-bank finance company in Sri Lanka introduced a trendy propaganda vehicle with a view to promoting its products more aggressively by visiting doorsteps of prospective customers. D. P. Kumarage, CEO/General Manager and senior management team of PLC we also present at the event.

To coincide with unveiling of this propaganda vehicle a promotional program was carried out at PLC Auto Zone in Borella with the participation of PLC’s marketing staff. Lionel Fernando, Deputy General Manager (Operations), PLC, expressing his views at the unveiling ceremony said absorbing newest promotional trends with changing times is part and parcel with PLC’s financial strategy.

“Now we are capable of promoting PLC products in an entertaining manner with the help of this newest propaganda vehicle. We are currently on a branch network enhancing drive. Hence we could now take this propaganda vehicle to the exact locations where new PLC branches are unveiled and provide awareness of our products coupled with entertainment to prospective customers,” he said.