HSBC gets set for Avurudu

HSBC will celebrate the New Year season in traditional style this year by engaging its customers and merchants in ‘Pancha Keliya,’ an Avurudu activity, from 15 March to 30 April 2012.

To begin, cardholders will be treated to sensational savings ranging from 10%-50% complimented with ‘Buy One Get One Free’ deals and many more offers as they get ready to celebrate Avurudu.  To remind customers of these festival offers, HSBC will also engage cardholders in playing the ultimate Avurudu game at leading shopping malls during the season.

HSBC believes that the underlying theme to Avurudu which is celebrating togetherness with family and friends will be further expressed and shared with this popular game that has held its history in the country for many centuries.  

Nilantha Bastian, Head of Retail Banking and Wealth Management commented, “The Sinhala and Tamil New Year ushers a season of festive cheer with all round merriment and rejoicing based on age old traditions and customs. Whilst keeping with tradition, we wanted to create a truly exciting Avurudu atmosphere and provide cardholders with a choice of savings that go beyond the ordinary.

We hope our cardholders will see value in using their HSBC credit card this season.” Cardholders who are also manic shoppers can enjoy super savings at leading clothing and retail stores that cater to the needs of women, men and children. Special savings also extend to the categories of dining, lodging, supermarket, lifestyle and fuel with double the rewards points being offered at all LIOC fuel stations, islandwide.  

Notably, the bank’s strategic tie up with Vogue jewellers will enable cardholders to enjoy great bargains on exquisite gold and white gold jewellery to be sold at 50% the cost.    Nadeesha Senaratne, Head of Cards and Consumer Assets stated, “HSBC credit cards are popularly considered as the one card for Home and Away and we are happy to offer our customers both here and overseas great rewards throughout the year. Avurudu is not a season that ought to be treated casually, hence we are excited to spend this time with our cardholders and invite them to engage in the ultimate Pancha keliya game as we get ready to celebrate the dawn of another New Year.” Cardholders can indulge in many dining and lodging offers that not only cover Colombo based hotels and restaurants but those that are located outside as well.  With a host of lifestyle offers at leading stores, cardholders can upgrade their lifestyle needs be it household furniture, home appliances, audio and Hi-Fi systems to computers and laptops and get trading discounts of up to 20% on selected LCD/LED TVs, refrigerators, washing machines and many more items.

For a consolidated list of all offers and rewards, cardholders are invited to visit www.hsbc.lk.