HSBC credit cardholders to experience cash back surprises this season

Monday, 14 November 2011 00:00 - - {{hitsCtrl.values.hits}}

HSBC, known for its unprecedented credit card programmes announced the launch of yet another innovative campaign that will surprise cardholders each time they shop, during the festive season from 15 November until 31 December 2011.

For the first time in the market, the new concept of rewarding cardholders through the “Approval Code” which appears on the individual credit card slip is set to surprise many credit cardholders with a ‘Cash Back’ offer. This will enable cardholders to win up to 100% of their transaction bill value. A main feature of the promotion is that all credit cardholders who spend a minimum of Rs. 2,000 on their HSBC credit card on any transaction slip will be eligible to win.

The promotion allows cardholders to be part of the winning process, as he/she could instantly add up the six-digit Approval Code of the credit card charge slip to calculate the winning cash back amount. The sum of these digits can range from a minimum of 1 (when the Approval Code is 000001) to a maximum of 54 (when the Approval Code is 999999) i.e. 9 x 6 = 54. Whilst, cardholders are allowed to use their credit card many times over in a single day, they will be credited with the winning rebate/s within 10 days, with the total winning amount reflected on their credit card statement, the following month.

Add to this, customers will be entitled to earn instant Rewards points and enjoy special seasonal savings and offers from the Bank’s diverse merchant partner network, under the categories of fast food, clothing, lodging, dinning, travel, electronics and household goods. Discounts ranging from 10% - 50% with buy one get one free offers, are also featured throughout the promotion . Furthermore, cardholders will enjoy 20% off at all Keells outlets on fresh vegetables, fruits, meats and seafood from 4.00p.m. to 8.00p.m., throughout the season and beyond until 15 January, 2012. Commenting on this unique promotion, Head of Cards and Consumer Assets Nadeesha Senaratne, stated, “We believe in staying close to our customers and their emerging trends. Noting that everyone is looking forward to surprises during the season, we devised this promotion to give our credit cardholders a chance to win cash back each time they shop with their HSBC credit card. It also gives them a chance to enjoy Rewards and discounts which doubles the surprise. We hope this will be a rewarding experience for all credit cardholders this season.”

During the promotion, customers have the chance of winning up to a maximum of Rs. 100,000 on a single transaction slip. For details on the promotion and a suite of banking products, customers can log onto www.hsbc.lk