Commercial Credit defines strategic direction with MTI

Commercial Credit, one of Sri Lanka’s largest and fast growing finance companies launched an initiative to define its overall strategic direction with MTI Consulting. Commercial Credit is a registered finance company with Central Bank of Sri Lanka and reported an asset base over Rs.5 bn as at the end of March 2011. MTI Consulting is an international strategic management consultancy with operations in Bangladesh, Sri Lanka, Bahrain, Dubai, Pakistan, India and Malaysia.

Commercial Credit and MTI teams at a strategic planning workshop

The strategy consulting initiative will provide Commercial Credit the roadmap to market leadership in financial services industry and will align its business units towards the strategic objectives through focused and effective strategies. MTI’s 8S model is used as the primary consulting tool in the project – the 8S has applications for Business Strategy and Marketing as a comprehensive auditing and planning tool, with a proven track record over many industries inclusive of financial services.

“The MTI initiative will help Commercial Credit to define strategic direction and to identify critical initiatives which will take us to the world class standard which we want to aspire” said Roshan Egodage, CEO of Commercial Credit.

MTI Consulting has provided 400 client-specific projects in 40 countries across 5 continents since 1997. Its consulting solutions include Strategic Planning, Re-Structuring, Marketing, Brand Management, Sales and Channel Management, and Service Quality. MTI recently launched out into specialist consultancy business areas in Corporate Finance, Market Research, Human Resources and technology.