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Tuesday, 18 April 2017 00:21 - - {{hitsCtrl.values.hits}}
Sri Lankans young and old voted Ceylinco General Insurance their undisputed choice yet again by selecting it as the ‘People’s Insurance Brand of the Year’ at the People’s Awards 2017 for an unprecedented 11th consecutive time.
Being bestowed the honour of being the distinct leader in the insurance industry in Sri Lanka once again, Ceylinco Insurance has not missed a beat since the commencement of the POP Award, as it is popularly known, winning every time, confirming its position at the very zenith as the most preferred insurer in the insurance sphere of Sri Lanka.
Ceylinco General Insurance Managing Director Patrick Alwis accepting the award, while Director – Operations Duncan Nugawela looks on
The Sri Lanka Institute of Marketing (SLIM), in association with Nielsen Lanka Ltd, recognises and honours brands that are closest to the hearts and minds of the Sri Lankan people based on nationwide research. Research criteria, followed over a period of six months, interviewed over 3,000 consumers. The random sample of people was taken from all provinces island-wide; undoubtedly one of the largest research projects in the country. Therefore, the results arrived at reflect the true voice of Sri Lankans from across communities, regions and social strata.
During 2016, Ceylinco General Insurance recorded a premium income of Rs. 16.1 billion, marking a growth of 18.9 % and paid claims to the tune of Rs 10.5 billion, an increase of 59 % over the previous year. The unprecedented amount of money provided in lieu of claim settlement and benefits reflect the company’s continuing commitment to ensuring timely claim settlement to all customers as Ceylinco Insurance has always maintained an undisputed and unsurpassed reputation for settling all claims ‘On The Spot’.
“We extend our sincere appreciation to our loyal customers and the Sri Lankan public for selecting Ceylinco General Insurance as their preferred choice. We thank our staff for the never-ending support and commitment towards providing an exceptional service to our customers,” Ceylinco General Insurance Chief Executive Officer Ajith Gunawardena said.
“Winning the People’s Award for 11 consecutive years is truly an honour that we must jointly accept, along with our customers and all Sri Lankans. It is not only the highest recognition in terms of corporate success but also a measurement of the fact that we are close to the hearts and minds of the people of Sri Lanka and have been so for a significantly long period. Our customer need-led innovations have continually fuelled our success, simultaneously fulfilling the requirements of the Sri Lankan populace. And our unmatched insurance solutions are delivered through our unsurpassed branch network, which spans the entire island, bringing us inherently closer to our customers, which subsequently ensures our continuing success story,” Gunawardena added.
Ceylinco General Insurance over the last three decades pioneered many innovations, shifting the insurance industry at large to a new paradigm, setting and redefining the benchmarks for service and products ultimately benefiting the Sri Lankan people.
