Wednesday, 16 October 2013 00:00
Amãna Takaful, recently awarded the “Best Islamic Finance Service Provider for 2013” by IFM (International Finance Magazine), UK , inked an agreement with wow.lk (formerly Anything.lk) one of Sri Lanka’s largest e-commerce platforms.
Amãna Takaful customers can now view and buy policies at their own convenience through the wow.lk webpage enhancing flexibility to meet their insurance needs. The collaboration additionally will include special deals and promotions for all customers.
Commenting on the tie up, Amana Takaful PLC General Manager Sales and Marketing Adel Hashim said: “We are constantly exploring avenues to reach our customer through various channels and this is one such exercise. We believe today’s customer is evolving to be a tech savvy customer with the rapid proliferation of internet to all parts of the country. We have recently made it possible for our customers to transact business on-line and now wow.lk adds to our expanding channels of interaction with the customer. Providing easy access and customer convenience are back bone to this initiative.”
wow.lk Chief Business Officer Safraz Careem commented on the tie up saying: “The journey begun with Anything.lk and continued by wow.lk is one of revolutionising the ecommerce landscape of Sri Lanka. One of the key concepts of our vision is, making everything convenient for the consumer, which is also a concept shared by Amana Takaful. We believe that this partnership will be beneficial to both parties in reaching long term goals.”
With branches in 22 locations island-wide, Amãna Takaful has been successful in its journey of more than a decade in establishing a strong position for the concept of Takaful. The company offers a full range of insurance solutions, delivered with unique value, the Takaful way, to corporates and individuals alike as a composite insurer.