Friday Dec 13, 2024
Friday Dec 13, 2024
Tuesday, 16 June 2020 00:39 - - {{hitsCtrl.values.hits}}
Sri Lanka’s most digitally innovative bank, HNB announced the introduction of powerful value added services for merchants accepting payments via globally renowned Internet Payment Gateway (IPG) provider, Visa CyberSource.
The addition of these new value-added features to the merchant IPGs is expected to enable enterprises making the leap to e-commerce to radically optimise the payment process by further streamlining and automating transactions.
“With the onset of the COVID pandemic, we have seen many customer-facing businesses falter as they struggle to deal with the logistics of taking their businesses online, while many others have enjoyed tremendous success by taking their business online.
“Having already been the first re-seller of Visa CyberSource in Sri Lanka, we were quick to understand and expand on the potential of this partnership. This has been part of a series of initiatives from HNB that are aimed at lowering the barrier of entry for enterprises taking the leap into e-commerce. This is accomplished by providing a world-class end-user experience, while supporting enterprises to manage the administrative burden of an expanded digital presence,” HNB Deputy General Manager, Retail and SME Banking Sanjay Wijemanne said.
The improved functionality enabled by the new value-added services also includes the ability for merchants to securely store vital data in order to facilitate recurring transaction with ease for the end consumer.
In addition to the other standard IPG functions, the zero-integration IPG service streamlines access for merchants and retailers of any size, enabling them to generate secure click-and-pay links which can be sent directly to customers via email together with invoice details – an ideal feature ideally suited for medium-large enterprises.
These businesses can also gain access to a specially designed merchant portal which provides enterprises with a comprehensive and holistic view of all transactions carried out online through their payment gateways.
Built on secure Visa infrastructure, CyberSource manages over 13 billion transactions valued at well over $ 479 billion in global transactions annually. Utilised in over 190 countries and territories across the globe, the platform helps merchants worldwide grow sales, protect their brands and operate with greater agility. CyberSource customers include some of the largest and leading merchants and marketplaces in the digital commerce space.
As one of the pioneers in the facilitation of e-commerce and cashless payments in Sri Lanka, HNB has been aggressively developing its capabilities in online and digital banking. Over the recent past, the bank has also been instrumental in supporting Sri Lankan businesses of all sizes to establish online stores through revolutionary platforms like AppiGo, a revolutionary platform which enables any business to rapidly establish end-to-end e-commerce capabilities with ease.
With 251 customer centres across the country, HNB is one of Sri Lanka’s largest, most technologically innovative banks having lead the Business Today Top 10, and claiming seven awards at the Best Corporate Citizen Sustainability Awards 2019. The first Sri Lankan bank to obtain an international credit rating HNB was assigned a rating of B1 by Moody’s Investors Service,
