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The logo was ceremoniously launched at the member’s day of APBSL held on 5 October, at the Taj Samudra Ballroom.
This logo has been created without a myriad of visual design elements. It offers a basic yet easily identifiable representation of the organisation’s initials. The only design element placed on the top of the letter ‘P’ signifies an upward movement that is associated with success.
The interconnected letters in the logo signifies the nature of the organisation which is an association. The circles placed in the centre of the lettering, showcases the organisation’s aim and focus while illustrating how it works towards a pre-planned target and goal.