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Wednesday, 15 May 2013 00:00 - - {{hitsCtrl.values.hits}}
Sri Lanka’s leading menswear specialist, Hameedia pampers Sri Lankan bridegrooms with an international experience this year, with its distinguished and elegant European themed collection 2013.
‘European style, on your dream day’ is the theme, as Hameedia proposes a wide range of European fabrics, styles and fashions from its Envoy and FH brands.
Colombo audiences in fact got a dazzling preview recently when the Envoy and FH wedding collections took to the ramp at the glittering Colombo Fashion Week 2013.
The Red Carpet Tuxedo Collection challenges tradition and seamlessly ushers in charcoal and medium grays to establish a distinctive style. Crafted to heighten glamour, it redefines a sense of underlying elegance and refinement, ensuring it a permanent place in any man’s wardrobe.
The Luxury Wedding Collection is all about bridegrooms and the best man. It explores a different palette of striking dark tones such as black, purple and grey. Both fine detailing and exquisite craftsmanship contribute to making the design a part of a world-class wedding ensemble which is easily on par with internationally acclaimed designs.
Said Fouzul Hameed, “Every design was done utilising the finest of Italian fabrics, famed for superior quality and the comfort they give the wearer. Tailor-made to fit each individual, the collections showcased the epitome of fine clothing with novel creations.”
“This year’s collection is all about its style and look. The cut, the feel and the fabrics give you the real international look and feel – not forgetting the style and fashion which are very current and very much in vogue,” Hameeds added.
From the simple tailoring establishment which opened its doors in 1949, Hameedia has grown decades to occupy top position as Sri Lanka most sought-after grooming specialist.
This isn’t confined to grooms alone, but encompasses the entire range of men’s grooming for any and all occasions.
Hameed said that one’s wedding is undoubtedly the most important day of one’s life. “One must thus endeavour to be a class apart. The complete wedding collection from Hameedia has been custom-made to ensure that one complements one’s bride. Unparalleled quality, style and fit are the hallmarks of our clothes. Be it ready-made or tailor made attire, we use the best of the fabrics and accessories which are used by the best of the brands around the world”. ‘The Grooms’ Studio’ situated at the Hameedia Flagship Store at No 34, Galle Road, Wellawatte is the first-of-its-kind in the region and caters to the smallest details of bridegrooms-to-be, literally from head to toe.
“With our 60+ years of expertise and know-how, we produce Sri Lanka’s best dressed grooms with the best possible wedding attire. We make them look and feel special on their special day. It’s the most important day of one’s life. One owes it to oneself to look one’s best and be different!” Hameed c
oncluded.