‘Keells Krest Ezy Rice’ offers staple food in aromatic flavours ready in just five minutes

Wednesday, 4 December 2019 00:00 -     - {{hitsCtrl.values.hits}}

Keells Food Products PLC, pioneers of the Keells Krest brand, have introduced another unique and delicious experience with its latest ‘Keells Krest Ezy Rice’, offering consumers a traditional staple perfectly portioned in deliciously aromatic alternatives ready in just five minutes.

The new Keells Krest Ezy Rice range is delivered by Keells Food Products, manufacturers of the Keells Krest range and Elephant House frozen products such as sausages, meatballs, bacon, crumbed products including Chinese-rolls, fish fingers, mini kievs etc. With over three decades of experience in Sri Lanka’s processed food sector, the company is a recognised market leader, renowned and respected for its commitment to stringent quality standards.

Furthering its mission of making nutritious food more accessible, Keells Krest now offers Sri Lankans their favourite staple meal in the form of ‘Keells Krest Ezy Rice’. As an ideal food solution for modern mothers, especially those working and hard-pressed in busy mornings for dinner ideas and kids’ school meals, the Ezy Rice requires little effort in the kitchen, saving both time and energy.  With less time taken for meal preparation, the whole family can spend more time together at the table.

Even for working young millennials, youth unsure about cooking, university students living in boarding houses and campers to carry on hikes or overnight stays, the ‘Keells Krest Ezy Rice’ is easy to prepare and the ultimate in convenience. 

Keells Krest Ezy Rice is manufactured with 100% natural Sri Lankan rice and its toothsome flavour will definitely mesmerise local taste buds. Ready in just five minutes, Ezy Rice requires no washing or cutting and preparing vegetables. 

Ezy Rice can be prepared in three easy steps: 

Step 1 – boil 1 ½  tea cups of water (250ml – 280ml) in a pan.

Step 2 – add both rice and the seasoning to the boiling water.

Step 3 – mix well and close pan lid, keeping on stove on a medium flame until water evaporates. The rice is then ready for serving.

Full of goodness, the fragrant Keells Krest Ezy Rice dish is offered in four tasty variants – Fried Rice, Yellow Rice, Spicy Rice and Red Rice. 

Making nutritious food more accessible, Keells Krest Ezy Rice does not contain any artificial colours and preservatives highlighting the core benefits of wellness, simplicity and convenience.

Keells Krest Ezy rice is now available at all leading supermarkets and neighbourhood grocery outlets. Priced only at Rs. 99, the Keells Krest Ezy Rice offers a full meal of rice for less than Rs. 100, which after preparation is a perfectly portioned 250g.

The company’s brand-new state-of-the-art factory located in Pannala, constructed with significant investment equipped with international standard customised machineries, has contributed towards the launch of the Keells Krest Ezy Rice.