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Saturday, 30 July 2011 00:26 - - {{hitsCtrl.values.hits}}
Swadeshi Industrial Works PLC, Sri Lanka’s pioneer herbal-based personal care products company, came forth to meet the educational needs of 10 students with an objective of assisting students of low-income groups who are deprived of the basic necessities in life to follow an uninterrupted school career.
This social responsibility initiative was piloted complementing the ‘Swadeshi Kohomba Aloka Pooja’ ceremony, conducted for the 10th consecutive year at the Kataragama Kiri Vehera and Ruhunu Kataragama Maha Devalaya.
Speaking at the educational needs awarding ceremony Swadeshi Industrial Works PLC Chairperson/Managing Director Amari Wijewardena said: “Our philosophy has always being to introduce a fresh experience to our valued consumers furthering the trust of our consumers. We will continue to strengthen the education of the future our country, which is our next generation, in raising our country to the next level upholding the tradition, heritage, culture, family values and strong ethics we learned from our mother land. As part of our annual CSR programme, we support the Aloka Poojas of all the temples that honour the four guardian Gods of Sri Lanka. This is a firm belief we stand by.”
Swadeshi plays a pivotal role in developing the Sri Lankan economy through promoting the ‘Be Sri Lankan, Buy Sri Lankan’ concept. As a company, Swadeshi Industrial Works has made rapid progress by constantly upgrading its manufacturing process, investing in new technology and infrastructure. Today Swadeshi operates a large modern factory equipped with-the latest soap finishing equipment, resulting in very high quality finished soaps and personal care products.