The Swadeshi Industrial Works PLC, the market leader in Sri Lanka for herbal personal care products, has sponsored the “Aloka Poojawa” of the historic Sabaragamuwa Maha Saman Devalaya for the 10th consecutive year. The pooja took place from 7 - 11 September 2011.
Situated in the Ratnapura District, the Sabaragamuwa Maha Saman Devalaya was built in the 13th century in the reign of King Parakramabahu II. The existing structure was built in the reign of King Rajasinghe II in the 17th century. It was the repository for the Sacred Tooth Relic from 1581 to 1592.
Chairperson of Swadeshi Amari Wijewardene said, “The Company is honoured to have supported this event for almost a decade for the benefit of all worshippers”. She further added that the Perahera of Saman devalaya was celebrated on a grand scale this year and that the illumination of the devalaya was admired by many worshipers.
As a part of its annual CSR programme, Swadeshi supports the Aloka Poojas of all the temples that honour the four guardian Gods of Sri Lanka, Kelaniya Raja Maha Viharaya - God Vibishana, Ruhunu Kataragama Maha Devalaya - God Kataragama, Saman Devalaya Ratnapura - God Saman and Devundara Uthpalawarna Sri Vishnu Maha Devalaya - God Uthpalawarna Sri Vishnu. The company also supports the annual Aloka Poojawa of the Dambadeniya Raja Maha Viharaya encouraging traditional and religious practice.
The pioneer and market leader in herbal personal care products in Sri Lanka, The Swadeshi Industrial Works PLC, was incorporated in 1941. The company manufactures and markets many leading brands including the top herbal soap brand Khomba Herbal and the heritage beauty soap brand Rani Sandalwood.
The Swadeshi Industrial Works PLC complies with the ISO 9001:2008 International Standards for Quality Management Systems and produces a portfolio of brands in a range of categories that include Rani Sandalwood beauty soaps, Khomba herbal soap, Khomba herbal baby soaps, Khomba herbal shampoos, herbal liquid soaps, herbal facial wash, herbal creams, floral perfumes, laundry soaps and household cleaners. In an effort to strengthen the local manufacturing and to cater to the local market needs.
Amongst the product portfolio Apsara Venivel, Perlwite, Lak Bar, Lady Perfume and Black Eagle Cologne Spray & After Shave are strongly perceived amongst the masses. Swadeshi plays a pivotal role in developing the Sri Lankan economy through promoting “Be Sri Lankan, Buy Sri Lankan” concept. The company laboratory performs extensive research and development and “Safeplus” the family hygiene soap is a result to a growing consumer need. As a company, The Swadeshi Industrial Works PLC has made rapid progress by constantly upgrading its manufacturing process, investing in new technology and infrastructure. Today Swadeshi operates a large modern factory equipped with the latest soap finishing equipment, resulting in very high quality finished soaps and personal care products.