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Saturday, 28 April 2012 00:00 - - {{hitsCtrl.values.hits}}
Atlas, the largest stationery manufacturing company in Sri Lanka, distributed exercise books worth Rs. 6 million among underprivileged rural school children under ‘Sisu Diriya,’ the company’s corporate social responsibility (CSR) program.
This year under the ‘Atlas Sisu Diriya,’ exercise books were distributed among 3,000 school children in the Ampara and Batticaloa Districts. Atlas launched this ‘Atlas Sisu Diriya’ corporate social responsibility program with the belief of enhancing the literacy rate in the country by providing with essential educational equipments.
This year’s donation of exercise books to the school children was held under the patronage of Ven. Thibbotuwawe Sri Sumangala Mahanayake Thera, the Chief Incumbent of the Malwathu Chapter.
This event was organised with the support of Thibbatuwawe Sri Siddhartha Sumangala Benevolent Foundation and the Department of Police in Ampara and Batticaloa. This occasion was graced by Ven. Divulkumbure Sri Vimaladharma of the Malwathu Chapter.
Speaking about this donation of exercise books under the Atlas ‘Sisu Diriya’ CSR program, Atlas CEO Nirmal Madanayake said: “Under this year’s ‘Atlas Sisu Diriya,’ we thought of doing a service to the school children of the Ampara and Batticaloa Districts who had suffered from 30 years of war, whose education had suffered due to the minimum facilities they afforded during that period. We at Atlas believe that parents will be encouraged to send their children to school regularly through this program.”
Atlas Limited Chief Operations Officer/Director Nishantha Hennadige said: “As the foremost stationery manufacturing company in Sri Lanka in which the school children of Sri Lanka have placed the most trust in, one of our responsibilities is to help the underprivileged school children to obtain the best education to be eligible for a bright future. We helped the education of the school children in underprivileged areas under the ‘Atlas Sisu Diriya’ CSR program that is being enacted successfully every year with that primary intention. At this moment of time, I feel that the other school children spread all over Sri Lanka have also contributed for this good deed, because, we were able to do this service to the school children of the underprivileged areas due to their unfailing trust placed on us to make Atlas successful as a company.”
Ceylon Pencil Limited, manufacturing and distributing stationery under the brand name ‘Atlas’ renowned in the Asian zone, has secured the market leadership in school and office stationery sales in Sri Lanka. Furthermore, Atlas is the only stationery company in Sri Lanka that has obtained official permission to use Disney, Warner Brothers, Marvel Comics and Ben 10 cartoon characters and pictures. Atlas has over 500 bulk storage depots in all areas of Sri Lanka and Atlas is the only brand that can be conveniently obtained anywhere in the country.