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Scan Jumbo Peanuts, has embarked on the initiative of offering 75 mountain bikes as a gesture of loyalty towards its customers, following an enthusiastic backing for the product since inception.
This year’s promotion of 75 mountain bikes was increased from 50 mountain bikes that were presented in the previous year due to the demand and patronage that was shown from customers from around the country.
Scan Jumbo Peanuts, which is the category leader in packed peanuts as a snack, commenced the promotional offering on August 20th and has been set to continue up until 25 October. This year’s promotion will cover 146 towns both in Sinhala and Tamil speaking areas, with the promotion running up to 60 days.
TheCW Mackie PLC/Scan Products Brand Manager Gayan Wijethilaka disclosed that the main reason for instigating this promotional move once again was to reward loyal customers who have enjoyed Scan Jumbo Peanuts over the years and to thank them for patronising the brand.
In order to qualify for the mountain bike promotion, Cycle Wessa 2, customers were encouraged to send an empty pack or packets of Scan Jumbo Peanuts to P. O. Box 161, Colombo. Participants were also told to include their personal details such as their name, address, ID number and contact number. Any amount of entries were accepted.
The product is being marketed by C W Mackie PLC Group’s imports, manufacturing and marketing/distribution arm of branded FMCG products. Scan Products Division specialises in the Food & Beverage category. The Division has achieved a name in Sri Lankan households as a distributor of renowned international and local brands such as Sunquick, Scan Bottled Drinking Water, Scan Jumbo Peanuts, KotagalaKahata and KVC products.