Jovees Cosmetics, the premier brand of herbal skin and beauty care products, distributed in Sri Lanka by RF Asia International Ltd., today is a household name, since its inception 10 years ago as one of Sri Lanka’s pioneering brand of world class cosmetics. RF Asia International has specialised in importing and distributing renowned brands of cosmetic products, widely reputed as the world’s best, designed to suit the Sri Lankan lifestyle and environmental conditions. Headed by professionals who are highly passionate about the cosmetic industry and the benefits enjoyed by their consumers, RF Asia International is well poised to provide the best in beauty care to their esteemed client base.
In marking a decade in the Sri Lankan market, Jovees conceptualised a competition themed ‘Jovees Achievers Awards’ which ran for a span of one year, ending in March. As the name deems the competition was followed with the presentation of awards which paid a tribute to the hardworking dealers and salons. The competition saw over 1,000 participants vying for a place amongst the finalists which were segregated into three categories of Platinum, Gold and Silver. Over 50 participants qualified to receive an award which was based on their sales achievement. The Platinum Award was clinched by Vasanthas, Colombo 13, while the Gold and Silver awards were collected by Fashion Cosmetics, Colombo 11 and Aroos Shopping Centre Ratnapura respectively.
The star studded Awards Night was a glamorous event held at the Hilton Residencies on Saturday 16 July. The event was graced by dignitaries including Niteen Yeola Second Secretary, Economic and Commercial Wing – High Commission of India and Rakesh Misri Co-Founder and Business Head at Jovees Herbal Care India Ltd. Others present at the event were RF Asia International Ltd. Chairman Ranjith Fernando, Managing Director Roshan Abeysinghe and Ramani Fernando Salons Managing Director Ramani Fernando to name a few.
RF Asia International Managing Director Roshan Abeysinghe addressing the event said, “Our mission is to give everyone access to cosmetics in a smart and simple way and to improve people’s lives through a dynamic business opportunity, and we are proud to say we have achieved this, commanding over 75% market share in the Sri Lankan market in our ten year span.”
Chairman Ranjith Fernando who was present at the event had this to say: “Jovees has delivered a fantastic growth while enhancing the lives of many people while providing the local clientele with international cosmetic brands. What we want our Top Achievers to feel is that we invest in them and that we are in this business as partners. They have been the driving force of this company and we would not be here if it wasn’t for their tremendous achievements this year. That is why Awards Night is such a special evening for us.”
RF Asia International together with JR Herbal have made Jovees the number one brand of herbal Skin Care and Beauty products in the local arena, been the sought after choice of top notch professionals and salons in Sri Lanka.