Holcim Lanka enhances ‘customer centricity’

Friday, 16 November 2012 01:30 - - {{hitsCtrl.values.hits}}

Holcim Lanka, driven by its vision to be the preferred supplier of cement and related building materials, to build foundations for Sri Lanka’s future, has salesforce.com for the benefit of better customer service for all its customer segments.

The launch of Sales Cloud Solution of salesforce.com ceremonially took place on 15 October, at Holcim Lanka’s head office in Colombo, under the patronage of its senior management and the entire sales force under the theme ‘Build the Bond’.

This innovative cloud based information system platform, was introduced to enhance and consolidate the existing processes and stakeholder management systems, to process market information in a timelier manner. The new environment will integrate customer information and activities so that decisions could be taken, with complete and comprehensive understanding of our customer needs, which will, result in providing quicker and better quality services/solutions.

The company also believes, by using such state of the art technologies to improve business opportunities, it also supports the growth of its own team members through higher adaptation of ICT. As with all Enterprise Resource Planning (ERP) systems, this platform will also promote the total business to compete on a higher level playing field with more “Value Added Services (VASs)” which will ultimately benefit the end customer.

With steady business growth, being one step ahead, will give Holcim Lanka a competitive advantage in the market. Therefore, winning CRM is not a ‘destination’, rather a ‘continuous improvement journey’. In this context Salesforce.com is a great tool for the entire team of Holcim Lanka, to take customer centricity to an enhanced level.