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Saturday, 16 July 2016 00:00 - - {{hitsCtrl.values.hits}}
Apexaura Int Ltd., a leading organic food supplement company in Sri Lanka, offered its 23 direct selling agents a trip to Vietnam in recognition of their services.
Apexaura was commissioned in 2014 with a view to providing Sri Lankan and global consumers with organic herbal food products by employing modern technological resources in manufacturing and distribution.
The company has focused on facilitating consumers to overcome limitations to access and preparation of traditional herbal foods. This is a process that is increasingly being discarded by the hectic modern lifestyle due to hassle.
The direct selling strategy adopted by Apexaura to reach consumers at their doorsteps to sell branded herbal organic products has been highly successful. It is significant direct sales agents of the company being entitled for a monthly fixed income. The company has pioneered this concept to bridge a void that has been in existence in the global direct selling sphere from its inception. Garcinia, horse gram, clearing nut, pumpkin seeds, nut grass and virgin coconut oil are used to manufacture organic herbal food supplement range of 15 products. These products manufactured to the international standards are enriched with Ayurvedic value.
Apexaura has compliance with international standards and has obtained ISO 9001:2008, ISO 22000:2005 and HACCP certifications to its credit. The company has a diversified product portfolio and caters to beauty and home care markets as well.
Apexaura Managing Director S.T. Gunawardane said the company was commissioned two years back with the objective of providing organic herbal food products to Sri Lankan and global consumers who have hectic lifestyles. “We became successful in a short span of time due to offering consumers with natural herbal organic food supplements rich with Ayurvedic value and commitment of our direct selling network. We offered our 23 distributors a foreign trip because they marveled within a mere two years to elevate the status of our company and make it successful in the sphere,” said Gunawardena.
He added: “Apexaura is the only company in the whole world that entitles its direct selling agents for a fixed monthly income. We have already made arrangements to hold a mega conference for all our sales agents in this August. A brand new Ayurvedic product will be launched at the occasion.”
