ABC Trade and Investments introduces water purifiers from Japan

ABC Trade  and Investments (Pvt) Ltd. is expanding its business with water purifiers, introducing Cleansui as sole distributors for Mitsubishi Rayon Cleansui Co. Ltd Japan.

Cleansui water filtration products include Pictcher, Faucet, Counter Top, Built-in Type and Industrial Solutions, along with replacement filters.

Cleansui original proprietary filtration system ensures the high level of performance that has made them one of the better choices of water purifier in the Japanese market.

Most water purifiers currently available in the market employ an activated carbon or ceramic filter. As a result, they are capable of improving the taste of the water, but cannot entirely remove microorganisms or other impurities within the water. The Cleansui range of products features a unique state-of-art filtration system which uses a combination of ceramics, activated carbon and hollow fibre membrane technology.

The special ceramics removes soluble lead. The activated carbon filter reduces unpleasant odours, chlorine and mould, and also successfully removes pesticides, herbicides, CAT and Volatile Organic Compounds (VOCs).

The core competence of Cleansui is its hollow fibre membrane technology, made from ultra-fine polyethylene. The sidewalls can remove particles as minute as 0.1 micrometer from tap water, including bacteria, algae, fungi, micro-organisms, cysts, cryptosporidium, and metal particles such as rust, lead, etc.

Whilst removing up to 13 potentially harmful substances (depending on the filter chosen), the purifiers still allow the end product (pure drinking water) to retain its beneficial nutrients and minerals.

ABC Trade & Investments will act as a distributor for the Cleansui range in the Sri Lanka. It plans to utilise its strong distributor networks to bring the products to the market.

“The water filtration market within Sri Lanka is growing, with many individuals and families increasingly focused on living a healthy lifestyle and avoiding potential health risks. The Cleansui range of filtration products provides ultimate peace of mind for people who want to drink pure, clean water,” said ABC Trade & Investments Director/CEO A. Jayaseelan.

ABC Trade & Investments is well known company in the IT industry for past 10 years, by importing and distributing the world’s leading Print Rite printer consumables, Verbatim storage media, Manhattan computer peripherals, Kodak ink jet photo papers, Fluke Network equipments and many other IT brands. 

Cleansui is the brand promoted by Mitsubishi Rayon Cleansui Co. Ltd, a member of the Mitsubishi Chemical Holding Corporation., Mitsubishi Rayon, developed the world’s first polyethylene hollow fibre membrane by melt spinning process in 1975.

This product has been given high ratings for its performance as a micro filtration membrane, and is currently in use in a wide range of application fields, including within medical and industrial industries.

 In 1984, Mitsubishi Rayon entered the water purification market with their unique dual filtration system (activated carbon and hollow fibre module), and as the world’s first brand of water purifier equipped with hollow fibre membrane filter this provided a solution to issues such as bacteria proliferation in retained water.

The complete range of Cleansui products is available at ABC Trade & Investments’ Head Office located in Bandaranayakapura Road, Rajagiriya.