Wednesday Dec 11, 2024
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From left: Representing Seylan Bank; Assistant General Manager - Marketing and Sales Gamika De Silva, Head of Brands - Brand Marketing Unit Nalin Karunaratne, Brand Marketing Executive - Brand Marketing Unit Nadunika Pallegangoda and Representing Wildlife and Nature Protection Society; General Secretary Jehan Canagaretna, General Committee member Tammy Flamer Caldera, Wild Kids Head Devika Wijesinghe Rohana and President Spencer Manuelpillai
Seylan Bank, has announced its partnership with the Wildlife and Nature Protection Society (WNPS) as official banking partner to support the ‘Wild Kids’ initiative; brought forward with the objective of forming an interest in the environment and highlighting the importance of conservation among children through education and fun-filled activities.
‘Wild Kids’ will conduct nature conservation related educational engagement through physical and virtual workshops, virtual nature walks, field trips as well as photography, re-cycling and eco-friendly projects. The aim is to encourage the present-day children, who are creative and innovative to channel their skills towards safeguarding nature.
Seylan Bank is committed to go beyond only providing financial solutions and continuously steps in to encourage their customers in exploring their potential and supporting them in their journey to achieve their goals. This agenda extends to Seylan Tikiri where Tikiri Kids are encouraged to identify and develop their skills. Through the partnership with WNPS, Seylan Tikiri invites children to join this initiative in order to promote knowledge sharing and as a means to unlock the potential of their imagination.
Seylan Bank Assistant General Manager - Marketing and Sales Gamika De Silva said; “Seylan Tikiri partnered with WNPS previously for project ‘Up cycling’, which successfully reached a very influential niche in the market and received positive response. Following this, we are pleased to partner with ‘Wild Kids’ as a continuation of our partnership. In an era when children are absorbed into digital platforms more than ever, Seylan Bank sees it as our responsibility to encourage the relationship they have with nature and wildlife and understand that the roots of our existence lie in nature and the sustenance of it. Therefore, engaging the Tikiri Kids with the ‘Wild Kids’ project is a matter of strengthening this bond between children who are to inherit the earth and the environment that needs recovering. It is also an essential role that Seylan Bank gets to play, by inspiring these children to do what they love for the betterment of our world”. “Children are the drivers of change and conservation actions driven by them can play an important role in social development. It is with this understanding that the WNPS initiated ‘Wild Kids’. We are grateful to Seylan Bank and Seylan Tikiri for joining us in auctioning a range of activities for our children who will be the definite beneficiaries of all our attempts to safeguard our environment and ensure that we leave a beautiful and healthy world for them,” added Wildlife and Nature Protection Society President Spencer Manuelpillai.
WNPS is the third oldest nature protection society in the world and continues to work towards conserving nature in all its forms such as the country’s rich wildlife, plant life and all natural habitats, including landscapes and seascapes.