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Reiterating its commitment to excellence, LAUGFS Rubber, Sri Lanka's leading exporter of industrial tyres and rubber products, was recently bestowed as the ‘Most Outstanding Exporter – Overall’ at the 30th National Chamber of Exporters (NCE) Annual Exports Awards 2022.
Through its pioneering efforts, the company was able to continue its winning streak, by also being awarded ‘Gold’ for the ‘Rubber Tyre and Accessories’ sector. This marks the second consecutive year that LAUGFS Rubber has been awarded this prestigious honour, after winning the Gold Award in 2021 in the same sector and 2020 achieving the Silver Award.
“We are humbled to have been recognised as the ‘Most Outstanding Exporter’ for 2022 and receive a ‘Gold’ Award at the NCE Awards ceremony. This is a testament of the hard work and continuous dedication put forth by all our employees throughout our journey over the past 17 years.
“Despite the recent macroeconomic challenges, we faced many roadblocks, nevertheless we were able to strive through and achieve our goals, fuelled by our passion as a customer-centric company. We will continue to innovate and adopt the best sustainability practices to improve our product offerings and cater to the growing demand of global markets,” commented LAUGFS Rubber Chief Executive Officer Chinthaka Wegapitiya.
The Annual Export Awards are organised annually by the NCE of Sri Lanka and is specially designed to recognise and reward the outstanding performance of exporters of our country. NCE follows a stringent and comprehensive evaluation criteria process to screen the applicants.
LAUGFS Rubber was thoroughly evaluated on the following categories: Financial performance for the past three years, statistics related to export performance, value additions, foreign exchange earnings, effective management techniques, branding – managing and evaluating brand performance, innovativeness (product, process, service, and market) and research & development. LAUGFS Rubber, a subsidiary of LAUGFS Holdings, operates with a specialised focus on industrial tyres, exporting to customers in over 36 countries. Venturing further into international waters, LAUGFS Rubber also operates two subsidiaries; one in the United States (LAUGFS USA LLC) and the other in Europe (LAUGFS Europe B.V). Functioning at high capacity, both companies are equipped with warehouses and distribution points, effectively catering to the growing demand across the regions.
In line with international best practices, the company boasts a state-of-the-art, environmentally friendly manufacturing facility, which generates 40% of its energy requirement through solar panels. This facility uses the finest rubber compounds and the globally recognised Total Quality Management (TQM) processes to produce REACH-compliant, solid tyres of international standards.
Given its strong commitment to quality and environmentally sound manufacturing practices, the company has received the ISO 9001-2015 certification for policy management, ISO 50001-2011 certification for energy management and ISO 14001-2015 for environment management.