Crysbro steps up focus on stringent food safety

Monday, 23 August 2021 00:00 - - {{hitsCtrl.values.hits}}

Poultry specialists Crysbro has stepped up focus on stringent food safety measures.

“Given the industry we specialise in, and the vast consumer-base that consumes our poultry products on a daily basis, the responsibility of ensuring that a high-quality, zero-risk product reaches the customer’s table is on us – and we have consistently proven to stand out from the rest and deliver quality,” Crysbro Head of Marketing Amores Sellar said.

“Last year we introduced the state-of-the-art molecular laboratory facility to our processing plant, the first ever to be brought into this country. With this facility, we are able to use the PCR (Polymerase Chain Reaction) system to detect common foodborne pathogens such as salmonella, Listeria and Campylobacter, which are three extremely common culprits of food poisoning,” he added.

In terms of food safety, this facility has enabled Crysbro’s production chain to accurately monitor the health of its poultry flocks and assess any potential risks in advance, without having to compromise on operational productivity. Crysbro is now also capable of screening the potential presence of foodborne pathogens in processed meat in conjunction with ongoing microbiological testing. This robust technology guarantees the rapid screening of all potential biological contaminants in the processed chicken, distributed among consumers.

By introducing new technology and safety measures into their processes, Crysbro is actively addressing the rising demand for poultry meat and eggs in Sri Lanka while greatly minimising risk to public health.

The molecular laboratory facility is equipped with ELISA testing procedures to evaluate the efficacy of vaccines and vaccination procedures adopted in farms to evaluate the safety of the flocks against common diseases.

This is one among Crysbro’s many investments in state-of-the-art technology for operations and innovation, and the company said, “We will further continue to invest in world-class technology to expedite the process of raising the standards in poultry production in Sri Lanka.”