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As a part of the Ceylon Tea promotional campaign of the Consulate General of Sri Lanka in Toronto for 2020, the 8th Annual Toronto Tea Festival at Toronto Reference Library was organised in coordination with Tea Guild of Canada, which was held from 1-2 February at the Toronto Reference Library.
The Toronto Tea Festival is Canada’s largest tea awareness program and the goal of participating at this promotional event was to contribute to and support sustainable growth within the Sri Lanka’s tea industry.
Ceylon Tea was promoted together with many other tea producing countries and over 25 tea vendors from China, Korea, Japan and India took part at the festival.
Liquid tea and sample tea sachets from the seven regions provided by Sri Lanka Tea Board were shared with the visitors.
Informative brochures and posters/imagery on Sri Lanka’s rich tea culture, history and cultivation were shared with nearly 3,000 participants visiting from many regions in Canada, intending to entice more people to become tea-loving consumers.