Home / Marketing/ CBL big winner at SLIM NASCO once again

CBL big winner at SLIM NASCO once again

Comments / {{hitsCtrl.values.hits}} Views / Friday, 21 September 2018 00:00


  • Wins 8 top awards in highly competitive FMCG Food sector
  • Awarded over and over again at SLIM NASCO going back 18 years

 Ceylon Biscuits Ltd. (CBL), one of Sri Lanka’s largest FMCG conglomerates, was once again a big winner at the recent SLIM National Sales Congress (NASCO) Awards 2018. Having been recognised over and over again since the launch of SLIM NASCO 18 years ago, CBL walked away with an impressive eight awards in 2018.

Highly lauded in the very competitive FMCG – Food section, CBL personnel Asanka Halangoda, Muditha Pathirana and P.S. Weerasooriya, winning Gold, Silver and Bronze, respectively, were recognised for excellence in sales in the Territory Manager Category (FMCG – Food). 

Additionally, Gold award recipient Aloka Gayan Sansirige and Silver award recipient Eranga Gayan Vithanage, and Bronze award recipients Sisira Senarathna and Susantha Abeysinghe, impressed in the Sales Supervisor/Executive Category (FMCG – Food), while Suranga Sanjeewa Kumara won a well-earned Bronze award in the FMCG Food – Front-Liner Category (FMCG – Food).

Commenting on the SLIM NASCO Awards 2018, Sri Lanka Institute of Marketing (SLIM) President Pradeep Edward said, “As the premier event dedicated to recognise the efforts and performance of sales personnel, NASCO is growing in stature with each passing year, evidenced by the growing number of entries. SLIM NASCO has become the premier sales awards event in the country and is serving as the ideal motivational tool to inspire sales professionals to optimise the skills and enhance capacity. We are committed to enhancing the scope of the awards to support the sales profession to meet emerging global trends.”

Congratulating its very own SLIM NASCO Awards 2018 winners on behalf of the company, Ceylon Biscuits Ltd. Director/Group General Manager – Sales I.M. Khan said, “It is with great pride that I take note of the exciting achievements by Asanka, Muditha, Weerasooriya, Aloka, Eranga, Sisira, Susantha and Suranga at this year’s SLIM NASCO Awards. The winners themselves, as well as the extensive team that supports them on a daily basis, are truly the best of the best that Ceylon Biscuits Ltd has to offer, which makes them not only ambassadors for our company and our many beloved brands but also role models we can all look up to and emulate.”

“As a long-time sales and marketer professional myself, I understand what it takes day in, and day out, to achieve the type of next-level commitment required to reach the top in the fast-paced and highly-competitive profession of sales. It is not easy, with sales personnel bearing the heavy burden of making or breaking brands. As such, it is important that programs like SLIM NASCO exist, giving sales personnel the correct tools needed to empower, energise and motivate today’s and tomorrow’s leaders in the area of sales,” added Khan.

The SLIM NASCO Awards are an evaluation and judgment-based national level competition, which highlights and rewards outstanding talents in sales at various career levels in many product and service categories. Over the past 18 years, SLIM NASCO has grown in stature to become Sri Lanka’s premier awards program recognising and rewarding the sales fraternity. 

As an annual, nationally relevant sales awards program, SLIM NASCO utilises motivational, training and learning opportunities, as well as self-development for sales personnel, as core elements of the Awards. 

To keep up with an ever-evolving and changing marketplace, the present format of SLIM NASCO came into effect just six years ago, being adapted to give front-liners and the field of sales management more exposure and visibility, while at the same time giving them the opportunity to shine on a truly national stage.


Share This Article

Facebook Twitter


1. All comments will be moderated by the Daily FT Web Editor.

2. Comments that are abusive, obscene, incendiary, defamatory or irrelevant will not be published.

3. We may remove hyperlinks within comments.

4. Kindly use a genuine email ID and provide your name.

5. Spamming the comments section under different user names may result in being blacklisted.


Today's Columnists

Economy vs. environment – What you see in the mirror

Wednesday, 26 February 2020

Do we buy organic vegetables? Or are we cost conscious and buy the regular vegetables? Would we rather live in United States or United Kingdom which have higher air pollution levels, or would we live in Myanmar or....

Seven Kartajaya mantras for Sri Lankan marketers

Wednesday, 26 February 2020

Hermawan Kartajaya is the former President of the World Marketing Association and one of the top 50 marketing gurus who has shaped the world of marketing. His insight has made many companies change their business strategies....

When the saints go masquerading in

Tuesday, 25 February 2020

So that saintly MP has thrown a spanner in government’s works again. The pious member lashed out against a battery of citizens from journalists and lawyers to members of his own estate. Last week, much of his grievance was about the silence of the

So Sri Lanka; more like, so where are all the women in the hotel industry?

Tuesday, 25 February 2020

The tourism industry is a key service export of Sri Lanka. It is currently the third-largest export earner after foreign worker remittances and textiles and apparel and brought in $ 4.4 billion in 2018 alone, equivalent to 4.9% of the country’s GDP

Columnists More