Home / Lifestyle/ Lux continues to innovate; to unveil Perfumed Bar Collection today

Lux continues to innovate; to unveil Perfumed Bar Collection today


Comments / {{hitsCtrl.values.hits}} Views / Tuesday, 16 January 2018 00:00


Unilever’s iconic brand Lux, which has been a household name for generations and has a 75 year old presence in Sri Lanka, with a range of beauty soap and the latest eight hour long lasting fragrance of Magical Spell body wash, has now introduced a premium, perfumed soap, ‘The Lux Perfumed Bar Collection’ to local users. What is more, the whole range of Lux is set come alive, at yet another spectacular House of Lux! 

A combination of Egyptian Rose, French Magnolia and Japanese Gardenia, three of the most fragrant and universally loved florals, the perfumed Bar collection is guaranteed to make any woman feel not just special but unique! 

The Lux Perfumed Bar Collection comes in three fragrant variants, namely Hypnotic Rose, Charming Magnolia and Elegant Gardenia, all of them guaranteed to please the most discerning of women. 

 “Fine fragrance helps you explore that dimension of your beauty – by intermingling with your body’s natural scent to create a perfumed fingerprint unique to you. It’s the power of you, conveyed powerfully with just a little Lux”, said Brand Manager Lux – Inura Jayasuriya. “Lux is not just a fragrance experience it’s an immersive fragrance experience that brings perfume alive!” 

House of Lux will also celebrate ‘Magical Spell’ the unique body wash that features the precious and exotic Black Orchid as the sensual, addictive centrepiece of this statement fragrance. Infused with an opulent combination of dark floral notes, this is a truly unique and daring scent captured for the first time in a body wash and has proved to be a winner with consumers of all ages.

Not to be forgotten, Lux’s two enduring fragrances, Soft Touch and Silk Sensation that have long been favourites of Lux consumers and have stood the test of time by continuing to be hot, albeit fragrance favourites, will also be re introduced to consumers at House of Lux in a fitting tribute to these enduring fragrance bars . 

Whether it’s the fragrance of French Roses, Black Orchids, elegant white Gardenia or the delicate Magnolia, Lux has it all! “Our alluring beauty treats delight women in more than 100 countries worldwide every day,” said Lux Brand Manager Inura Jayasuriya. “Perfect for a new generation of Millennial Women, our new creations that have very recently been launched to the local market are guaranteed to unlock the unseen and bring out much more than meets the eye – Truly, more than you can see.”


Share This Article


DISCLAIMER:

1. All comments will be moderated by the Daily FT Web Editor.

2. Comments that are abusive, obscene, incendiary, defamatory or irrelevant will not be published.

3. We may remove hyperlinks within comments.

4. Kindly use a genuine email ID and provide your name.

5. Spamming the comments section under different user names may result in being blacklisted.

COMMENTS

Today's Columnists

Fruits, flowers and futile triumphalism at Galle Face?

Wednesday, 19 December 2018

Every morning, I play voyeur and watch that nice neighbourhood uncle pluck flowers to pooja-fy his guardian deities. He is quite religious about it. And industrious to boot. The problem, of course, is that he doesn’t restrict himself to his garden.


Will Kyaukpyu overtake Gwadar and Hambantota?

Wednesday, 19 December 2018

China last month signed a $1.3 billion contract for Myanmar’s Kyaukpyu port project. The figures doing rounds in media in the run up to this port deal were as high as $7.9 billion which had ignited enormous curiosities. The Chinese had been negoti


Things to do in a Democracy when you’re dead…

Tuesday, 18 December 2018

In yesterday’s column, I argued a case for not impeaching the chief executive of the coup that has left our country situation in ruins. At the end of a pitched battle between the forces of unconstitutional ambition on one hand and democratic resist


Tweaking the New Inland Revenue Act (Part II)

Tuesday, 18 December 2018

In the backdrop where the recent amendment to the country’s supreme law is called in question, it may be appropriate to recall that the passage of the new Inland Revenue (IR) Act through Parliament was far more controversial. Nevertheless, the new


Columnists More