Inculcating book-reading among Lankan youth

An exiting Pick-a-book session in progress

• Epitom embarks on ‘Pick-a-book’

It was the renowned English philosopher and statesman Francis Bacon (1561 – 1626) who immortalised the word “reading maketh a full man; conference a ready man; and writing an exact man.” When it comes to the brain, researchers have found there's no better super-food than a good book.

Epitom Digital is a ground-breaking digital marketing agency set up by Ragulan Tharmakulasingham, a passionate entrepreneur who had the desire and will to create an unmatched digital marketing services, initiated this ambitious ‘Pick-a-book’ project to inculcate reading habits among Sri Lankan youth in the light of the dawn of a digital world. 

‘Pick-a-book’ encourages the reading habit by getting all participants to select a book, read and research it thoroughly and present a summary, a process which also helps improve his or her public speaking, communication and presentation skills.  

By doing this, ‘Pick-a-book’ not only inculcates the habit of reading but also helps to impart a wealth of knowledge. It is held every week where and is open for everyone. Anyone can join as a presenter or listener. Epitom Digital already has taken great pains to take it to offices and even schools in order to inculcate book-reading among the next generation. 

Although main subjects are management, positive thinking, motivation and self-development, the topic of the book can be anything that the presenter wishes to choose.  In addition to improving reading, and inevitably knowledge, the initiative aims to improve the presentation skills, personal development, networking etc. of the participants. Sessions are lively listeners being able to ask questions and all will be involved in the interactive forum held afterwards. 

The upcoming program line-up:- 

13 June – Why Men Love B-----es by Sherry Argov 

20 June – Rich Dad Poor Dad by Robert Kiyosaki and Sharon Lechter 

4 July – Men are from Mars, Women Are From Venus by John Gray 

18 July – The Charisma Myth by Olivia Fox Cabane

1 August – How to Be An Effective Leader by Dale Carnegie 

15 August – Think and Grow Rich by Napoleon Hill

29 August – Millionaire Success Habits by Dean Grazios

The program is usually held from 6.00 p.m. to 8.00 p.m. at the DEFA Academy at No. 22, Mahasen Mawatha, off Nawala Road, Nugegoda. The facilitator of this highly commendable project, Epitom Digital, provides cutting-edge web development, online marketing and creatives for clients form all around the globe such as UK, USA, Canada, Japan, India, South Africa, Cambodia, Maldives, South Sudan, Netherlands, Mexico and Solomon Islands.  Anyone interested on getting information on upcoming ‘Pick-a-book’ programs can get in touch with Ms. Marushiya on 0778752366 or [email protected].