FootBalance launches in Sri Lanka to offer unparalleled comfort for feet

Wednesday, 5 February 2020 00:33 -     - {{hitsCtrl.values.hits}}

Sri Lanka is among the top walking nations in the world. Research has identified that urban Sri Lankans are increasingly more conscious about their health. As such, they’re actively walking, jogging, cycling, running, and doing other forms of exercises in greater numbers than ever before. To support fellow Sri Lankans with their goals of leading healthier lifestyles, FootBalance Lanka Ltd. offers custom support for their active feet, as the exclusive distributor of FootBalance in Sri Lanka.

Footbalance Lanka Ltd. was founded by three enterprising individuals namely Director Marketing Anjana Gunatillake, Director of Sales Rushdi Navavi, and Director Operations Chaminda Jayanath. Describing the mission of the company, Anjana said, “We hail from different backgrounds but were eager to do something novel yet necessary for the Sri Lankan market. Once we saw the benefits of FootBalance, we strongly felt it was something needed in the market.”  

Today, 75% of the population suffers from foot misalignment due to soles that don’t fit their feet. The effects of this can be felt throughout their body resulting in muscle/joint pain and other severe injuries. 

FootBalance offers a solution to this in the form of an innovative concept of shoes with individually moulded insoles. Understanding, each of us has different feet, these are made in-store to fit the feet of individuals perfectly. In turn, offering a balanced stance and posture. Originally tested and approved by over 50 medical professionals, FootBalance is now available in 1500+ stories in 50+ countries and on six continents. Further, studies by the University of Jyväskylä, Finland and University of Salzburg, Austria confirmed that FootBalance 100% Custom Insoles have the potential to prevent injuries.  



Anjana went on to say, “While exploring the features of FootBalance, we found it to be useful for individuals from all walks of life. Research from medical professionals has identified it to greatly help many with back pains, ankle issues, knee joints, hips, etc. Many of these issues we identified were simply due to bad body posture. With FootBalance, we hope to educate the market of these issues and offer a solution with our products.” 

Since its commercial launch in 2007, FootBalance has grown from a domestic company in Finland to become a global player. It’s an innovative concept of comprehensive foot-analysis and individually moulded insoles made directly in-store, has attracted a great deal of interest in Europe, Asia and in North America. 

Ultimately, it is our feet that give us the ability to move wherever we want to. Days can go by quickly and leaving you drained if your feet have inadequate support. By visiting the FootBalance store on Haig Road, Colombo 4, you’ll be taking the first step to re-energise your feet. Just 10 minutes after a free FootBalance foot analysis, you can enjoy unparalleled comfort with fully customised insoles. Afterwards, you’ll find activities such as walking long distances or standing for long periods are instantly more enjoyable. 

Sharing the plans of the company, Rushdi went on to say, “FootBalance offers a reliable product with patented technology hailing from Finland. It has been in the market for over a decade in six continents. Locally, once we are established in Colombo, we have plans to expand the stores/clinics in other parts of the country as well.”

Available in 50 countries around the world, FootBalance offers 100% Custom Insoles, moulded in-store to your unique feet allowing you to use them immediately. Founded by a physiotherapist, FootBalance insoles are the result of extensive medical testing and continuous innovation. Its patented, dynamic motion recovery core returns energy with each step for a more efficient stride and stronger feet. 

 

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