Home / Lifestyle/ Crysbro sponsors 60th AGM of Sri Lanka Housewives’ Association

Crysbro sponsors 60th AGM of Sri Lanka Housewives’ Association

Comments / {{hitsCtrl.values.hits}} Views / Thursday, 30 August 2018 00:00

Exciting moments of 60th anniversary of Sri Lanka Housewives Association, held at the Kingsbury Hotel, Colombo


Crysbro, a forerunner in Sri Lanka’s poultry industry sponsored the 60th Annual General Meeting of the Housewives’ Association. Held at the Kingsbury Hotel, the diamond anniversary celebrations took place amidst glitz and glamour in the presence of 500 guests including members of the Housewives Association, their family members as well as special guests.

Thanking Crysbro for the Company’s assistance, Housewives’ Association Chairwoman Suhaila Hussein said, “Crysbro has been one of our main sponsors for a number of years. It is apt that the Company acts as our main sponsor for the milestone 60th AGM. I would like to express my sincere gratitude to Crysbro for the support and I am also thankful to the Company for contributing towards the health and wellbeing of generations of Sri Lankans.” 

Women’s activist, Lorna White established the Housewives’ Association in 1958. The association continues work towards uplifting the standard of living amongst its members through various community development activities such as fund collection, exhibitions, sale of goods and cultural celebrations. Today, the Housewives’ Association comprise 17 branches and 5,000 members from various segments of the society. 

Commenting on the sponsorship Crysbro Senior Marketing Manager Amores Sellar said, “The partnership between the Housewives Association and Crysbro is entirely natural. Housewives invariably seek to provide nutritious meals for their families and Crysbro as a leading poultry manufacturing and marketing company is honoured to partner with women who ensure the physical and mental wellbeing of family members through providing nutritious meals.” 

Crysbro engages in a number of Corporate Social Responsibility (CSR) commitments. Such CSR initiatives include projects such as awarding of scholarships to employees’ children and providing financial assistance to children who excel academically and the provision of books and other stationary. Assisting the farming community with which CRYSBRO closely works, the Company conducts vocational training programs, academic programs and provides various counselling services to schools. 

Crysbro’s ‘Praja Aruna’ program provides assistance to build and refurbish employees’ homes while also investing in infrastructure development in rural areas. The Company’s ‘Diri Saviya’ program benefits small and medium farmers through the provision of business opportunities, business management knowledge, technological awareness, chicken feed and loans. The Company buys the farmers’ broiler chicken and provides them with a portion of the revenue. Through the ‘Suwa Shakthi’ program, Crysbro offers medical benefits to employees, conducts medical camps and contributes to developing community hospitals.

Established in 1972 with just 100 chicks and a vision to become a market leader in terms of quality, freshness and innovation, Crysbro has grown at a steady pace and in the decades since, has emerged as Sri Lanka’s first and most sophisticated, fully vertically integrated poultry producer with operations spanning grand-parent, parent farms, hatcheries, broiler farms and feed mills. The thriving ‘Farm-to-Fork’ concept has been at the core of the Company’s success, and which in turn has provided unprecedented support for numerous stakeholders including direct and indirect employees, out growers, domestic maize farmers, and ultimately, the Sri Lankan consumer.


Share This Article


1. All comments will be moderated by the Daily FT Web Editor.

2. Comments that are abusive, obscene, incendiary, defamatory or irrelevant will not be published.

3. We may remove hyperlinks within comments.

4. Kindly use a genuine email ID and provide your name.

5. Spamming the comments section under different user names may result in being blacklisted.


Today's Columnists

All the presidents’ mien

Monday, 21 January 2019

I’m conflicted about the presidency we have. Do we need it like a fish needs a bicycle, or a baboon needs a parliament? Has the opportune time come for stakeholders as diverse as civil society led by a free media movement, conscientious objectors t

Banks should subsume technology before technology subsumes them

Monday, 21 January 2019

Returning to IBSL is like ‘coming home’ It is a privilege for me to return to the Institute of Bankers of Sri Lanka, popularly known as IBSL, after the lapse of some 10 years. I had a long association with IBSL from its very beginning – from ar

Ravi K’s discourse on W.A. Wijewardena’s involvement in Treasury bond issue

Monday, 21 January 2019

In his article published previously in the Daily FT, Ravi Karunanayake (the MOF during the period of the infamous CBSL bond scam) appears to have attemptedto pull wool over the eyes andto make a mountain out of a molehill. This exercise gives an impr

Making democracy a national heritage

Monday, 21 January 2019

We are in the year of elections. It is the season of political name calling. Everybody is busy conferring some name on some body. Neo liberal, liberal, dictator, fascist, neo fascist, NGO agent, imperialist lackey are some of these devices that come

Columnists More