Home / Lifestyle/ ‘Sea to Plate’: Arpico launches new venture

‘Sea to Plate’: Arpico launches new venture

Comments / {{hitsCtrl.values.hits}} Views / Thursday, 24 January 2019 00:00



Arpico Supercentre, one of the fastest growing supermarkets in the island has taken freshness to the next level, under the project ‘Sea to Plate’. This strategic initiative will allow customers to purchase the freshest catch at the most competitive prices without the involvement of middlemen.

Currently, the catch of the early morning is distributed to the neighbouring outlets by mid-morning of the same day. What’s unique about this new venture is that Arpico has their own ‘day boats’ operating in the seas of Negombo and Beruwala. This guarantees that the catch reaches the customer within an accelerated time frame since the total value chain is managed by Arpico. This eliminates intermediary delays and added logistics costs from the shore to the Supercentres. This is the process that guarantees freshness and nutrition. 

This unique initiative by Dr. Sena Yaddehige, Group Chairman of Richard Pieris & Co PLC, is commendable since the convenience of the consumer has been considered. In a day and age when people’s lives are hectic and driven, this is a welcome respite since the freshness of the produce is unquestionable and you know that you receive value for money.

The Richard Pieris Group continuously strives to exceed the expectations of clients. ‘Sea to plate’ achieves this by the innovation, and growth displayed through this initiative. They also uphold their tenet of striving to uplift the community whilst adhering to the highest ethical standards, with this new venture. 

Offering the widest range of products, the Arpico retail chain comprises of 25 Arpico Supercentres and Superstores, 12 showrooms and 23 Arpico Daily mini supermarkets. The Arpico Supercentres are the company’s flagship outlets, offering extensive parking, bill payments, banking facilities, lifestyle needs and the widest range of products with the promise to shoppers that they are the most convenient shopping destination in the country.

Share This Article

Facebook Twitter


1. All comments will be moderated by the Daily FT Web Editor.

2. Comments that are abusive, obscene, incendiary, defamatory or irrelevant will not be published.

3. We may remove hyperlinks within comments.

4. Kindly use a genuine email ID and provide your name.

5. Spamming the comments section under different user names may result in being blacklisted.


Today's Columnists

We should sell our water

Monday, 22 July 2019

When you read the title of this article, you will probably feel disgusted with me as selling our water has been a controversial topic since a long time ago. By the way, I am talking about virtual water trade and you would be surprised to know that we

A voice of compassion amid howls of zealotry

Monday, 22 July 2019

The unrestrained freedom extended by the current regime to a bunch of saffron-clad street vendors of Sinhala Buddhist zealotry is pushing Sri Lanka once again into a cauldron of ethnic and religious convulsion. The nationwide spread and virulence of

Roger Beteille: The man who reinvented the commercial airliner

Monday, 22 July 2019

The visionary engineer, pilot and manager who led Airbus to some its most significant decisions, passed away last month. Beteille, who was the head of French aircraft manufacturer Sud Aviation’s flight testing section, was made technical director

“Sri Lanka’s future lies in producing exportable manufactured goods”: Dr. Howard Nicholas

Monday, 22 July 2019

Drawing lessons from Vietnam’s experiences The Sri Lanka-born economist attached to The Hague based Institute of Social Studies – Dr. Howard Nicholas – addressing a packed audience consisting of the alumni of the Postgraduate Institute of Manag

Columnists More