Whiteklay unleashes Analytics as a service in partnership with Lanka Bell

Lanka Bell, one of Sri Lanka’s leading telecommunication service providers, announced a strategic collaboration with Whiteklay Technologies to enable businesses to adopt a focused approach on solving problems towards Artificial Intelligence (AI) based business decision making.  

According to industry experts, a good predictive scoring strategy can help a company boost its bottom-line revenues by prioritising its sales efforts, messaging and strategy. The joint solution between the companies would provide Analytics as a service hosted on Lanka Bell’s cloud platform and aims to enable enterprises to visualise predictive and existing data patterns, which in turn will help enterprises take fast decisions for prospective business.  Organisations can take advantage of this solution by consuming straightway end point dashboards which are also self-serviced without having to bother about the tiresome IT journey. 

Elaborating on this service, Whiteklay Technologies Regional Director T. Devanand said: “The value of decision sciences will struggle when analytics are done on poor-quality data. In today’s world not having a strong data background should not be a blocker for any organisation to get some quick insights from data. If a trend line can be spotted in the data, analysts should be able to ask the system as to ‘what changed?’, giving them the flexibility to do slice and dice on the data at a real-time level and generate a dashboard as per their liking. 

“If they don’t need the dashboard after a few days, discard or edit the same. But the fact is deploying such systems inside any organisation’s environment takes a big initiative from tech, strategy and finance departments. If the tech team isn’t that strong, then acquiring skills to manage and run the system takes a big pie out of the budget. This is where a lot of companies are looking to engage on getting Quick Start Analytics as a service. Give out a specific set of KPIs and the final result they get is a set of Dashboards around the same.”

Commenting on this partnership Lanka Bell Managing Director Dr. Prasad Samarasinghe said: “Data and analytics, continue to be one of the most significant areas of growth and investment for many enterprises. By using analytics as a service, organisations can cut down on huge setup costs without compromising Data Security. 

“Moreover they can focus on their core business instead of worrying about maintenance. We are pleased to announce the launch of the service through our networks and we have no doubt that it would bring immense benefit to business entities. Our partner Whiteklay has done immaculate work in this field and we are confident about the success in our engagement.”