SLASSCOM successfully launches Global Referral Programme in France

Global Referral Programme for France with Ambassador Designate to the French Republic Prof. Kshanika Hirimburegama 

Establishing lucrative connections in the international market for Sri Lankan IT-BPM companies by connecting and introducing potential clients and cementing them with a monetary incentive for both parties, SLASSCOM recently utilised its Global Referral Programme (GRP) to build mutually beneficial business relationships in France.

The webinar was conducted by SLASSCOM in tandem with the Embassy of France with the attendance of Ambassador Designate to the French Republic Prof. Kshanika Hirimburegama. The event was attended by an engaging audience comprising of Sri Lankans living and working in France. 

Presentations giving an insight into the Island of Ingenuity industry brand and its value systems that included creativity, innovation, agility and collaboration were presented by Work Stream Head Cassandra Mascarenhas who highlighted that Sri Lanka’s IT BPM industry had a robust and niche talent base with vertical specialisation capacity and a strong industry foundation. 

SLASSCOM Global Trade and Investment Forum Co-Head Shehan Selvanayagam explained the benefits of the Global Referral Programme and SLASSCOM’s role in acting as the facilitator in getting leads in the respective markets and arranging networking opportunities, as well as tracking and assisting the progress cementing the deals made.

With a dedicated team at SLASSCOM spearheading the program, ensuring that the necessary networking opportunities are provided and in facilitating targeted and optimal funnelling of new business opportunities, this webinar was another opportunity provided to Sri Lankan IT BPM companies to connect with lucrative business opportunities in France. 

Participated by a large plethora of professionals from a range of industry segments in France, the event had a highly interactive Q&A session followed by a virtual networking where participants openly discussed collaborations and initiated pathways towards mutually beneficial business engagements.

The Sri Lanka Association for Software and Services Companies (SLASSCOM) is the national chamber for the knowledge and innovation industry in Sri Lanka. It acts as the catalyst of growth by facilitating trade and business, propagation of education and employment, encouraging research and innovation, and by supporting the creation of a forward thinking and progressive national policy framework. 

SLASSCOM has over 240 member companies accounting for approximately 90% of the IT-BPM industry export revenue and drives the Imagination Economy: Sri Lanka’s Industry of the future, with the potential to become the No. 1 export revenue earner for Sri Lanka. SLASSCOM is supported by their Corporate Sponsor Dialog.