Red goes live at CCC for Christmas

A Red FM radio presenter at the CCC booth 

Cutting a cake to mark the opening of the Christmas booth 

The Red FM team and CCC officials 

• Special Christmas booth at CCC ground floor daily 7 a.m. to 10 p.m.
• Chance for Red FM fans to meet their favourite radio personalities

By Ruwandi Gamage

Fans of Red FM can now come and meet their favourite radio personalities at its new Christmas booth set up at Colombo City Centre (CCC) for the season from 7 a.m. till 10 p.m. everyday. 

This is part of CCC’s initiatives to bring the Christmas spirit to its customers this festive season. The booth is set up on the ground floor of CCC adding to the whole experience of Christmas for customers, carrying the theme adventures of the North Pole.

“The Christmas booth by Red FM is going to add a lot of value to the overall Christmas experience because Red FM as one of the leading radio stations in the country has the same values as CCC in terms of offering the right experiences and communicating to the right target group. This is a strategic partnership for both of the companies,” Colombo City Centre Head of Marketing and Brand Ifham Ariff told Daily FT at the first day of broadcasting.

Sky Media Network Ltd. Chairman Niranga Hettiarachchi expressed his delight about the partnership with CCC and stated that the Red FM team takes pleasure in being part of the Christmas spirit this season. “It’s a great opportunity we got to be at the most happening place in Colombo. We’re glad we’re here,” he said.

Stating that Red FM has big plans for the coming year and the setting up of this booth is the beginning of all good things to come, Sky Media Network Ltd. Chief Operating Officer Asanka Alahakoon talked to us about their new Christmas booth opening at the CCC.

“This is a very good start for us, to begin next year, to plan it out. We will be airing from the Christmas booth the whole season every day from 7 a.m. till 10 p.m. We have Danu Innasithamby as our morning show host and he is one of the most influential social media personalities in the country, so that will definitely add to the overall experience,” Alahakoon said.

Present at the opening was Miss Sri Lanka 2018 Nadi Gyi and Red FM Morning Show host Danu Innasithamby, who both expressed their excitement about being part of this concept. The Morning Show host invited all Red FM fans to visit him at the Christmas booth every weekday from 7 a.m. till 10 a.m.

Pix by Lasantha Kumara