Home / Front Page/ EDB to draw up China market entry strategy

EDB to draw up China market entry strategy


Comments / {{hitsCtrl.values.hits}} Views / Monday, 11 June 2018 00:00


Sri Lanka is planning to draw up a China market entry strategy with the help of a specialist global consultancy firm to boost exports. 

The strategy according to EDB Market Development Director Anoma Premathilaka will be to enhance the exports of pre-identified products. At present Lankan exports to China comprise apparel, tea, rubber, coconut and spices.

Last year China emerged as the sixth largest market for Lankan exports with a record value of $ 415 million, up $ 108% from 2016. However, the increase is partly due to the re-shipment of boats originally brought down from China for a Chinese-assisted development project. 

Previously Sri Lanka’s exports to China ranged from a low of $ 121 million in 2013 and a high of $ 296 million in 2015.

Given the high potential in China, the EDB is keen to increase Lankan exports and the planned entry strategy is one of the measures. Others include an e-learning program ‘How to export to China’, a course on export sales and negotiations, capacity-building programs, trade facilitation and enterprise development support schemes. EDB is also sending a strong delegation to the 15th China International SME Fair in Guangzhou in October and the China International Import Expo in Shanghai in November which are major trade fairs. 

Sri Lanka’s imports from China have grown from $ 2.9 billion in 2013 to $ 4.2 billion last year making it the second biggest source.


Share This Article

Facebook Twitter


DISCLAIMER:

1. All comments will be moderated by the Daily FT Web Editor.

2. Comments that are abusive, obscene, incendiary, defamatory or irrelevant will not be published.

3. We may remove hyperlinks within comments.

4. Kindly use a genuine email ID and provide your name.

5. Spamming the comments section under different user names may result in being blacklisted.

COMMENTS

Today's Columnists

Ministry of Civil Aviation: A nation rich in connectivity

Wednesday, 23 October 2019

lIncrease runway movement from 11 to 17 departures per hour at BIA. lFacilitate an optimum structure to ensure a strong network of airports.


Elpitiya test market: Implications for brands Gota and Sajith

Wednesday, 23 October 2019

In the traditional world of marketing, we tend to test market a product before going national with it. There are three test marketing areas that are normally selected by FMCG companies - Gampaha, Kandy and Negombo. The logic behind this is that the c


How to promote innovations to transform our nation

Wednesday, 23 October 2019

“There is only one thing stronger than all other armies of the world: and that is an idea whose time has come” – Victor Hugo A country’s economic success and prosperity largely depends on the technological advancement it embraces and the leve


An efficient energy sector for economic growth

Tuesday, 22 October 2019

When I saw the advertisement about an Energy Forum organised by PUCSL for a Policy Dialogue on the importance of an efficient energy sector for economic and investment growth, I was very happy as I have been interested in this relationship for more t


Columnists More