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LB Finance comes on board Fipbox platform to grow FD customer base


Comments / {{hitsCtrl.values.hits}} Views / Thursday, 6 December 2018 00:41


Pictured at the signing of the partnership agreement (From left):  LB Finance Brand Manager Nuwantha Gunawardena, Fipbox Manager – Strategy and Business Development Kalana Meneripitiya, LB Finance Senior DGM - Deposits Marlon Perera, and LB Finance Head of Marketing Sudeep Perera

Fipbox, Sri Lanka’s definitive and only marketplace for fixed deposits and rates comparison, launched by Capital Alliance (CAL), recently entered into a partnership with LB Finance PLC to provide verified fixed deposit rates directly from the company. 

As a trail-blazing finance company, LB Finance decided to partner Fipbox as it allows the finance company to expand the market to digital savvy customers. Fipbox facilitates fixed depositors and senior citizens to compare the best fixed deposit rates on one platform from anywhere, anytime.

Fipbox is a totally free website which gives investors a dedicated Fipbox account to help shop for best fixed deposit rates and then manage their fixed deposits and invest in three short clicks. Investors who are interested in making a deposit can simply create a Fipbox account and fill a one-time form to invest at LB Finance through fipbox.com. The fixed deposit application form – with duly filled information – will be then directly sent to the Fixed Deposit Manager at LB Finance. Next, a representative from LB Finance will reach out to for verification and transfer of funds. Fipbox provides a central dashboard to manage all deposits through one account.

Fipbox is a wholly-owned subsidiary of the Capital Alliance Group, a highly reputed financial services group also holding a Primary Dealer in Government. CAL Managing Director Ajith Fernando said: “As the preferred partner in financial markets, CAL is focused on setting new benchmarks to serve customers better. Our focus on harnessing fin-tech solutions has led us to introduce and pioneer several disruptive innovations to traditional finance products in the market. Our main aim is to simplify the act of investing and making it accessible to any and every one while ensuring convenience, accessibility and efficiency. We believe the common man should benefit from opportunities in the nation’s financial markets and Fipbox is one such instance of a centralised web platform that allows lay investors to view fixed deposits rates from various banks and financial institutions and to select the one that best suits their requirements. We are proud to welcome a financial institution of the calibre of LB Finance on board Fipbox.”

Elaborating further, Fipbox Director Deshan Pushparajah said: “Fixed deposits are a secure form of investment that offer guaranteed returns at interest rates higher than regular savings accounts, providing a nest egg for investors. However, it is important to shop for the best rates and terms to suit the particular needs of each investor, which is why we launched Fipbox. This application makes it simple for the public to open fixed deposits in a hassle-free manner by using the Fipbox one-time form filling, and start saving. Fipbox has all the rates and options in one place to make an informed decision, while investing can then be done in three clicks. This partnership is crucial for investors because LB Finance is a preferred fixed deposit partner for investors, having built an unmatched reputation as one of Sri Lanka’s most trusted financial institutions. LB Finance has a total deposit base of over Rs. 60 billion, one of the largest in the Non-Banking Financial Institutions (NBFI) sector.”

Commenting further, LB Finance Senior DGM – Deposits Marlon Perera said: “LB Finance has forged its way to the forefront of the industry by leveraging technology in a strategic manner to capitalise on digital channels and platforms that facilitate our customers and bring the company closer to customers. Customers today are demanding a personalised approach that is swift and addresses their needs directly. We are glad to join hands with Fipbox so that potential depositors can quickly access our fixed deposit rates at the click of a button. LB Finance is totally customer-focused in its mission to serve the financial needs of our customers.” 


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