Home / Apparel / Fashion / Design/ Daraz Fashion Week: Sri Lanka’s first online shoppable fashion week

Daraz Fashion Week: Sri Lanka’s first online shoppable fashion week

Comments / {{hitsCtrl.values.hits}} Views / Tuesday, 7 August 2018 00:00


Sri Lanka’s first ever online fashion week by Daraz.lk is mere days away and the excitement has reached fever pitch. What could be more exciting than an entire week of shopping without needing to leave your seat? No need to lug heavy bags from shop to shop until you’re ready to drop. Visit Daraz Fashion Week and the only thing to drop will be your jaw at the amazing discounts on offer. 

Ever since their entrance into Sri Lanka, Daraz.lk has dropped one innovational initiative after another, causing a veritable revolution in the online shopping sphere. Beginning on 6 August, Daraz Fashion Week promises never before seen discounts from some of the trendiest brands available; thus making international high street fashion accessible in every nook and cranny of our island. 

In vogue brands – TOFO, Avirate, Jezza, Laveena, Bear Appeal and Jockey will feature their latest collections for men and women throughout Fashion Week along with brands like Kadapatha, Riot Clothing, Brides Day, Lemonloco and Warehouse Club, presenting the shoppers of Sri Lanka with an outlet to purchase trendy outfits from brands that are all the rage at discounts of up to 60% off. These brands will also have exclusive flash sales during the hours of the morning and evening throughout the six-day period of fashion mania. 

All shipping costs attached to merchandise of the aforementioned brands have been eliminated by Daraz.lk on all purchases made through the app during Fashion Week, while a ‘spend over Rs. 3,000 and get Rs. 500 off’ promotional offer has also been put into play on the Daraz Mobile App.  

“The aim of Daraz Fashion Week is to make the latest trends in fashion more accessible to everyone in Sri Lanka by providing a means for anyone with a phone or computer to purchase clothing from some of the most sought after brands in the world. We sincerely doubt that there’ll be any stocks left after the six days of Fashion Week are over, so I invite all those on the lookout for the latest styles to visit Daraz.lk and shop to their hearts content. All our initiatives are centred around the needs of our current and potential customers. It is our priority to ensure that Daraz.lk is easily accessible to customers all across Sri Lanka,” stated Daraz.lk Country Manager Bart Van Dijk. 

Launched in 2016, Daraz.lk aims at building the most customer-centric online destination for customers to find and discover virtually anything they want to buy online by giving them more of what they want – a vast selection, best prices, fast and reliable delivery and a trusted and convenient experience with a world-class e-commerce platform. Daraz is owned by Alibaba Group Holding Ltd.


Share This Article

Facebook Twitter


1. All comments will be moderated by the Daily FT Web Editor.

2. Comments that are abusive, obscene, incendiary, defamatory or irrelevant will not be published.

3. We may remove hyperlinks within comments.

4. Kindly use a genuine email ID and provide your name.

5. Spamming the comments section under different user names may result in being blacklisted.


Today's Columnists

Easter mayhem and grand failure of leadership

Wednesday, 24 April 2019

Never in the history of Sri Lanka has there been such a masterly engineered and flawlessly executed terror attack on soft targets to bring down a calamity of incalculable magnitude. These heartless and mentally deranged criminals who masterminded thi

Countries can recover post-disaster; strong policymakers a must

Wednesday, 24 April 2019

Sri Lanka was devastated on Sunday when suicide bombers went on rampage. Whilst the actual impact will be seen in the near future, what is sad for Sri Lanka is that the policymakers are at sea despite all the experience we had in dealing with the LTT

Will power cuts solve electricity crisis?

Tuesday, 23 April 2019

The country faced electricity power cuts, reminding citizens of early 1990s, which resulted in private power producers supplying electrical power with long-term power supply agreements. Today, most have completed their agreement period, but some were

Easter attack: Going beyond condemnation

Tuesday, 23 April 2019

Yesterday was Easter Sunday; 227 persons [at the time of writing] have been killed, and many times more injured. The primary targets were churches and international hotels. It seems clear that the extremist group ISIS (Islamic State of Iraq and Syria

Columnists More