Home / Columnists/ Start-ups need more logic, less magic!

Start-ups need more logic, less magic!


Comments / {{hitsCtrl.values.hits}} Views / Thursday, 15 December 2016 00:01


untitled-36111As part of MTI’s idea2fund, we screened 300 start-up applications and listened to 85 presentations. Here are some key learnings: 

  • Pick your domain based on real ‘pain points’ in the demand or supply chain – not technology looking for a problem! 
  • Get the commercial business model right upfront i.e. how will you make money? – not just hoping for an inflated valuation to flog it!
  • Fulfilment is what the end user will pay for – technology is only an enabler

If you look at two of Sri Lanka’s successful start-ups in recent times i.e. Kapruka and Pick Me, they have got these basics right.


Share This Article


COMMENTS

Today's Columnists

2017 a decisive year; what’s in store for 2018?

Friday, 15 December 2017

‘Creating a Shared Future in a Fractured World’ is be the goal of the World Bank and the IMF in 2018. In the last 12 months the global...


Thoughts on the Budget and what comes next

Friday, 15 December 2017

The recent Budget definitely improves on previous budgets. It is a promising debut for Mangala Samaraweera, the new Finance Minister. He sees...


Media freedom – the other side of democratic midnight

Friday, 15 December 2017

Last week I challenged the powers that be to walk the talk on media freedom. Because it had become increasingly obvious that only murder and...


Churchill as Finance Minister (Chancellor of the Exchequer)

Friday, 15 December 2017

Very few of today’s readers are aware that Winston Churchill was one time the Chancellor of the Exchequer (1924-29), a position comparable to....


Columnists More