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Learnings from the Odel-Softlogic deal


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  • Passion and entrepreneurial venturing (without self-imposed inhibitions) can build ‘unlimited’ businesses (Otara)
  • Not letting ‘passion’ get in the way of logical business decisions and knowing when to ‘move on’ (Otara)
  • Visioning the future of retailing in the country, ‘dreaming big’ and relentlessly pursuing acquisitions and agencies (Ashok) The challenge for Softlogic will be to integrate its other retailing businesses, while maintaining the ‘spirit’ of Odel.

Softlogic shakes up retail biz with Odel buy >>>

Otara exits Odel to enjoy Embark >>>

 

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