Nigeria’s Bellmari Group visits Idea Group for business talks

Wafailu Bello, a Nigerian national who is the President/CEO of Bellmari Group and former Group General Manager of Dangote Industries Ltd.was in Sri Lanka to have B2B meetings with Idea Group Ltd. 

Wafailu Bello is a brother of AlikoDangote, world’s wealthiest black national.

The objective of discussions betweenIdea Group Ltd. Chairman/CEOSampath Mayakaduwa and Wafailu Bello was to seek possibilities of supplying ‘Idea’ products to the booming economies of Nigeria and neighbouring countries.

They discusseda market development (entry) strategy focusing Nigeria and neighbouring countries. They have thus seen the possibilities of capturing Nigerian market for Idea products particularly to cater into the growing construction Industry in above countries.

Idea Group Ltd. is a Sri Lankan conglomerate with diversified business ventures specialising in building materials catering to both local and export markets under the brand names of; i-Panel, i-Roof and Kalahari.

A spokesman from Idea Group who is a senior manager said, the business discussions were fruitful and Idea products will be exported to Nigeria and neighbouring countries in the near future.

Bellmari Group has business interests in energy, lubricants, maritime support services,commercial farming and logistics sectors. 

Wafailu Bellois a true professional who after obtaining his Bachelor Degree in Banking and Finance from the University of Port Harcourt has also obtained Master of Business Administration (MBA) from Ferris State University. He has business experience at the highest level for over two decades. He has been in the field of business management for such period.

Idea Group of Companies that offered revolutionary, eco-friendly roofing solutions and interior decorating solutions to Sri Lankan building construction sphere is into diversification and exports. The company’s products i-Panel ceiling sheets and i- Roof thatching sheets are Top-of-the-mind products amongst Sri Lankan customers.

Idea Group has introduced many environmental friendly products to the building construction sector. i-Panels are not made of wood. Yet the products do not contain any hazardous elements for users. The company has contributed immensely for forest conservation by preserving trees. Idea products are made to offer teak, mahogany and burutha wooden look. 

Idea Group of Companies introduces 100 percent Sri Lankan manufactured products to the marketplace. Consumers in any economic background could benefit from its Green-oriented roofing products. Idea Group Limited factory situated in Katana is the largest factory in the South Asia that produces ASA Polymer thatching sheets. 

Idea Group having over 400 SIVILIMA and SIYANA showrooms throughout the island is the Sri Lankan company that has largest network of branches that cater to people of diverse social status. 

In 2013, Idea group diversified its business periphery to unveil ‘SIVILIMA’ network of showrooms. Within five years SIVILIMA became a top-of-the-mind brand and a household name.

The technical plans of over 100 designs of i-Panels have Patent license. Hence similar designs cannot be obtained from other brands in the marketplace.