HEAD becomes official partner of Davis Cup by BNP Paribas

The International Tennis Federation announced recently that HEAD will become an international partner of the Davis Cup by BNP Paribas. The three-year agreement, commencing in January 2017, will see HEAD produce and sell Davis Cup branded high performance tennis balls throughout the world. 

The Sri Lankan partner and sole agent for HEAD Sports Gear, 3G Sports, which is also the sole distributor for Plexipave Sports Surfaces and Artificial Grass, offers sports tournament and sports career management along with a supply of world-class sporting gear to Sri Lanka and the Maldives. Since introducing HEAD to Sri Lanka in 2008, 3G Sports has supported tennis in Sri Lanka through the sponsorship of players and tournaments. Some of the key tournaments where HEAD has been official ball sponsor include the SSC Open, Cinnamon Lakeside Open Ranking Tournament, Queens Open Ranking competition, Tennis 10s, Annual Hill Club tournament and the wheelchair tournament as well as many other competitions. 

In 2010, for the first time in Sri Lanka, 3G Sports also introduced the Tournament Software through which players were able to access all details relating to their respective tournaments online, including the submission of entries and the checking of fixtures and the latest updates from competitions. 3G Sports also markets the HEAD range of squash and badminton racquets as well as HEAD swimwear and accessories. 

HEAD ATP, Championship, PRO and colour balls are some of the most sought-after types of HEAD balls in Sri Lanka. 

“This partnership with HEAD is very good news for Davis Cup by BNP Paribas as we will see Davis Cup branded balls sold globally,” said ITF President David Haggerty. “Davis Cup, played in around 60 countries each year, helps the ITF to grow and develop the game around the world. Over the next three years, we will work closely with HEAD to promote this partnership on a worldwide basis and inspire more people to play tennis.”

“We are looking forward to this partnership with the ITF and the opportunities it presents,” said HEAD Racquet Sports Executive Vice President Ottmar Barbian. “As the Davis Cup is one of the best known brands in tennis, the Davis Cup ball is a great addition to our tennis ball product portfolio and a unique opportunity to grow the game and, ultimately, our ball business further.”

Davis Cup by BNP Paribas is the world cup of tennis. It is the largest annual international team competition in sport, with 135 teams entering in 2016. The competition was founded in 1900. Its title sponsor is BNP Paribas, the Official Bank of Davis Cup. Its international sponsors are Rolex (Official Timekeeper), Adecco (Official HR Sponsor) and Betway (Official Betting Sponsor). beIN SPORTS is the Official Global Media Rights Partner.

Follow all the action on www.daviscup.com, www.copadavis.com, www.twitter.com/daviscup, www.facebook.com/DavisCupTennis, www.Weibo.com/daviscupofficial and www.DavisCup.tv.

HEAD Tennis, a part of HEAD BV, is a global provider and marketer of premium branded tennis apparel, footwear and equipment for athletes of all competitive levels. Since its launch in the late 1960s, when HEAD founder Howard Head first introduced the aluminium tennis racquet, the division’s key products have attained leading market positions based on sales and reputation. Many of today´s top ATP and WTA players, including Novak Djokovic, Andy Murray, Richard Gasquet, Tomas Berdych, Marin Cilic, Maria Sharapova and Sloane Stephens, are part of the HEAD Tennis family. For more information, please visit www.head.com/tennis.