Ogilvy Public Relations wins Sri Lanka’s first In2SABRE

Ogilvy Public Relations Sri Lanka celebrates a triumphant win at this year’s Asia Pacific SABRE Awards, being the first PR agency in the country to win an In2SABRE.

The PR firm won the award in the Public Service Announcement category for ‘The Vote Scam’ campaign carried out for Verite Research, which received praise from the judging panel, winning Sri Lanka, its first ever SABRE Award. 

 Ogilvy PR Leaders at the SABRE Award after receiving 9 Gold Awards, 3 In2SABRE wins and 5 Certificates of Excellence

The agency also emerged a finalist in the Public Education Category for a Gold Award, for the same campaign.

The In2 SABREs recognise excellence in various categories of innovation and insight, with an emphasis on content creation as well as PR agency management and marketing. The SABRE Awards, which attracts close to 5,000 entries globally each year, is the premier showcase for the best that public relations has to offer, celebrating winning work.

Ogilvy Public Relations Sri Lanka General Manager Manilka Philips commenting on the win said, “To be feted at a vastly competitive and highly recognised international PR platform is indeed an honour. It’s a testament to the thinking, tools and approach Ogilvy Public Relations adapts when developing creative content and strategic reputation management programmes that gives clear business results.”

Ogilvy PR Regional MD, Strategy and Measurement Marcion McDonald accepts the In2SABRE award on behalf of Ogilvy PR Sri Lanka from Holmes Report President and Editor-in-chief Arun Sudhaman

Ogilvy PR Asia Pacific overall won big at the 2016 Asia-Pacific SABRE Award, snapping up 9 Gold SABRE Awards, 3 In2SABRE wins and 5 Certificates of Excellence. 

Ogilvy PR Asia Pacific President and CEO Scott Kronick said, “What Ogilvy PR has achieved across the region in the past year is outstanding. I am proud to work with such a dedicated and professional group of people, who continue to drive world-class results for our clients and with real business outcomes. It is also very exciting to see our teams in Myanmar and Sri Lanka be awarded for the first time.”

The SABRE awards is the world’s largest and most sought after public relations award competition and is organised by the Holmes Report, which is dedicated to proving and improving the value of Public Relations, by providing insight, knowledge, and recognition to PR professionals globally.      

The winners were announced at the 2016 SABRE awards event recently at the Island Shangri-La Hotel in Hong Kong, where top PR firms and professionals came together to celebrate the best the industry has to offer.

2016 SABRE Awards