DSI launches first US Polo Assn. exclusive store at Race Course

14 May marked the opening of the first U.S. Polo Assn. Exclusive Store in Sri Lanka, courtesy of DSI, at Shop No. 1-B, Race Course Promenade, Reid Avenue, Colombo 7.

D. Samson & Sons Ltd. Director Kaushalya Perera, Chief Operating Officer Ruwan Kannangara,

 together with other members of the company’s senior management were present at the opening ceremony of the store, which features a wide array of U.S. Polo branded gent’s shirts, t-shirts, denim, trousers, shorts and accessories such as wallets, belts and bags.

U.S. Polo Assn. brand products are authentic and officially sanctioned by the United States Polo Association, the governing body for the sport of polo in the United States since 1890. The brand captures the authenticity of the sport of polo, whilst at the same time embracing the ‘Classic American Style’, known for its expert combination of comfort and casualness.

As the marketing and distribution sector of the DSI Samson Group, D. Samson & Sons Ltd. is one of the largest retail networks in Sri Lanka, providing footwear, accessories and apparel to the local customer. The organisation is the sole distributor of local footwear brands; DSI, Ranpa, Samsons, Jessica, Silviar, Waves, Beat, Supersport, Piccaso and AVI, whilst U.S. Polo is the latest addition to the collection of international brands distributed by the company, which also includes Reebok, Puma, Fila, Clarks, Liberty, Umbro, Florsheim, Redtape, New Balance, INC.5, Flitflop, Skechers and Proline Fitness.

D. Samson & Sons Ltd. Managing Director Thusitha Rajapaksa stated, “We are very pleased with the opportunity to partner with such a prestigious international brand and it is with great pleasure that we add U.S. Polo Assn. to the global brand portfolio of DSI, for as always DSI’s foremost priority is the satisfaction of our local consumers.”