Home / Marketing/ Saranga Wijeyarathne named among Most Influential Global Marketing Leaders

Saranga Wijeyarathne named among Most Influential Global Marketing Leaders


Comments / {{hitsCtrl.values.hits}} Views / Wednesday, 9 December 2015 00:00


One of Sri Lanka’s best known marketers, Saranga Wijeyarathne, gained international recognition when he was named among the 50 Most Influential Global Marketing Leaders at the World Marketing Congress 2015.

Saranga, Group Chief Executive Officer of Suyamas Group of Companies, received the award at a gala ceremony in Mumbai during the World Marketing Congress which was held from 26-28 November at Taj Lands End, in India’s commercial capital.Outside-lead-2-Influential

Saranga was also one of the speakers at the World Marketing Congress, which was held under the theme ‘If Not Now, When?’ Over 1,000 leaders in the field of marketing from over 100 countries participated in the Congress, which was partnered by CMO Asia, World Brand Congress and World CSR Day.

The Suyamas Group is comprised of Suyamas International Ltd., the first company to manufacture spring mattresses in Sri Lanka; USA International King Koil Ltd. (which manufactures spring mattresses under the USA brand King Koil for the Sri Lanka and Maldives market; Suyamas Trading Ltd. which is into Green Energy; Suyamas Distributors International Ltd. which manufactures PU form and latex rubber; the publishing house Asia Media Corporation Ltd.; interior solutions provider Design Studio International Ltd.; and Wasgamuwa Apparel International Ltd.

Last year, Saranga was listed among the ‘100 most talented global marketing leaders’ at the World Marketing Congress 2014 in Mumbai. Among his accolades are the Brand Leadership Award at the Global Awards for Brand Excellence 2013 in Mumbai; and the Media Professional of the Year Award at the Global Awards for Brand Excellence 2014 in Singapore. He has been a speaker at various industry events in Germany, Netherlands, UAE and India. He was a Member of the panel of judges at the EFFIE Awards 2015 in Sri Lanka and INMA Awards 2015, USA, organised by the International News Media Association. 

Saranga is a Past President of the MBA Alumni Association of the University of Colombo; past Senior Vice President of the Colombo Chamber Of Commerce; and past Director of the International Advertising Association (IAA). 

Saranga holds an MBA from the University of Colombo, where he won a Gold Medal for Strategic Management; and a B.Sc. (Special) in Marketing Management from the University of Sri Jayawardenepura. He had his early education at Nalanda College, Colombo.

He has been a visiting lecturer/guest lecturer at various programs of the University of Colombo, University of Kelaniya, University of Sri Jayawardenapura and Open University of Sri Lanka. 

He earlier served as Director – Marketing at Ceylon Newspapers Ltd; Assistant General Manager of Wijeya Newspapers Ltd.; and as a Marketing Consultant at Softech Global Incorporation. He is married with two children.


Share This Article


DISCLAIMER:

1. All comments will be moderated by the Daily FT Web Editor.

2. Comments that are abusive, obscene, incendiary, defamatory or irrelevant will not be published.

3. We may remove hyperlinks within comments.

4. Kindly use a genuine email ID and provide your name.

5. Spamming the comments section under different user names may result in being blacklisted.

COMMENTS

Today's Columnists

Challenges in preserving and promoting Pakistan’s Buddhist past

Saturday, 20 October 2018

The international media has been portraying Pakistan as a hotbed of Islamic fundamentalism, especially after the Americans carried out a surgical strike there to kill international terrorist and fugitive, Osama bin Laden.


Government’s cohabitation stuck in the past or what?

Friday, 19 October 2018

The appointment of career judge Nalin Perera as the new Chief Justice, who has served in the judiciary for over 30 years, provides a snapshot into President Maithripala Sirisena’s thought process, amidst various stories of clashes with his coalitio


Profit before principle: Khashoggi and US-Saudi relations

Friday, 19 October 2018

The mysterious disappearance of a Saudi journalist, Jamal Khashoggi, from inside the Saudi Embassy complex in Turkey on 2 October and an array of circumstantial evidence surrounding his disappearance lead one to suspect that Jamal was possibly abduct


When shame and honour take the hypocritical centre stage

Friday, 19 October 2018

As human beings, we experience a gamut of emotions. These help individuals to express themselves, and authorities to exercise control over entire societies. The most common feelings engendered by our race span a spectrum from guilt and shame to fear.


Columnists More