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CTC’s Jermaine and Ashan win at SLIM-NASCO awards


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The Ceylon Tobacco Company (CTC) once again affirmed its commitment to corporate excellence when two of its employees won accolades at the recently concluded 2014 edition of the National Sales Congress (NASCO) organised by the Sri Lanka Institute of Marketing (SLIM). CTC secured two awards in the tobacco and alcohol sector, with Jermaine Ferdinandus winning the Gold Award and Ashan Meegoda winning the Bronze Award. Jermaine Ferdinandus also won the coveted title of “Most Outstanding Sales Executive of the Year” across 13 different sectors. The annual NASCO Awards was established with the intention of promoting the standards of sales professionalism in Sri Lanka by recognising and rewarding their performance. NASCO today is regarded as the premier event in Sri Lanka that recognises excellence in sales throughout the country. The event brings to the forefront Sri Lanka’s brightest and best in the sales profession. Both Jermaine and Ashan were evaluated on their success in meeting established company targets, completing a written examination and facing a series of interviews conducted by an eminent panel of professionals in the field.  They were assessed as to how successfully they met the company targets, their capacity to take up higher responsibilities in the corporate structure and ability to formulate creative solutions to challenges they faced in the Industry. Ferdinandus was responsible for spearheading smart spending initiatives, advancing market place solutions and strengthening both operational and executive relationships with a more personalised approach to business. He is also a past winner of the Special Appreciation Awards at CTC’s annual TME awards in 2012 and 2013. Ashan too, played an integral role in strengthening the corporate brand amidst a challenging environment and played a pivotal role in restructuring the company’s distribution channels. Chief Executive Officer of CTC, Felicio Ferraz commenting on this achievement conveyed his warmest congratulations to the two. “Being the lifeblood of our company, we at CTC take great pride in ensuring that our employees have every opportunity to pursuit professionally rewarding careers. Jermaine and Ashan have played a critical role in ensuring that the CTC brand is one which is associated with corporate excellence. Their achievements serve as an inspiration for all of us.”

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