HUGO BOSS launches BOSS Spring/Summer 2019 Collection in Sri Lanka

Thursday, 21 March 2019 00:57 -     - {{hitsCtrl.values.hits}}

California Breeze

Made at the brand’s technical centre in Germany, the BOSS Spring/Summer 2019 collection takes inspiration from the coastal cities and modern houses overlooking the ocean in California. This overlap of beach and metropolitan life is brought together under the title “California Breeze” as BOSS precision gets surf-inspired energy.

BOSS tailoring is cleanly cut, but relaxed with West Coast vibes. This is achieved thanks to easy-going silhouettes, lightweight fabrics and sportswear elements, all rendered in a soft palette of blush, blue and grey, with touches of navy. 

Men’s suits feature softened structures in crinkled cotton and paper-touch cloth. A laid-back suit is crafted from cotton, which has been crinkled by hand – a finish retained by metallic fibres in the fabric. Adapting refined tailoring with relaxed energy, a navy suit gets a relaxed silhouette with elongated lapels.

Underneath, beach-inspired camp-collar shirts and easy-going point-collar styles are elevated in Italian silk twill, while drawstring trousers introduce an athletic element. Combining modern and traditional craft, laser-cut suede vest tops are hand-finished by leather artisans to ensure every detail is perfect.

A vibrant new print inspired by the maps of Los Angeles injects shots of rich colour and vibrant pattern into the new collection. Key inspirations for this season’s designs were the modern L.A. houses overlooking the point where the city reaches the coast, and this map represents this journey. The new print abstracts the city’s blocks and boundaries through printed geometric shapes and lines in tonal shades of blush or blue.

Completing the look, outerwear is clean-cut and sporty, ready to protect from the coastal breeze. Harrington jackets and trench coats are cut from technical nylon; the essential nylon bomber gets a new look, courtesy of a blush shade and elongated knitted cuffs. Accessories include soft leather totes and eyelet-detail duffle bags, and rubberized derby shoes that finish tailored menswear.

The BOSS Spring/Summer 2019 Collection, “California Breeze,” will be available at the BOSS Store Arcade Independence Square on 30 March.