Home / Apparel / Fashion / Design/ Asia’s top ethnic fashion brand to enter Sri Lanka

Asia’s top ethnic fashion brand to enter Sri Lanka


Comments / {{hitsCtrl.values.hits}} Views / Thursday, 21 March 2019 00:58


Khaadi Store at The Dubai Mall

 

  • Appoints MTI to advice on market entry

Khaadi, an iconic fast fashion retail force, has appointed MTI Consulting for its Sri Lanka market entry. Having carried out an initial market feasibility study, Khaadi has identified the high potential to establish the premium ethnic fashion brand in Sri Lanka.

“Khaadi is present in over 65 locations across UK, Pakistan and the Gulf. We have an aggressive internationalisation plan in progress and see a clear opportunity in the Sri Lankan fashion retailing domain which we wish to optimise. We are pleased to have acquired MTI’s consultancy services for this process of market entry,” said Khaadi SMC Ltd. Chief Commercial Officer MENA & SE Adnan Samdani.   



“Having conceptualised the multi-faceted aspects, a customised process-based model has been developed based on which MTI will facilitate this exciting market entry partnering and facilitation process,” said MTI CEO Hilmy Cader. Established in 1998, Khaadi is a Pakistan based fashion retailing pioneer with an unparalleled retail network, currently holding over 450,000 square feet of brick and motor stores, with its global presence in Pakistan, across the UK and the Gulf. The business focuses on providing an exceptional retail experience, affordable, fast fashion and fabric for men, women and children, fashion accessories and a homeware line. 

MTI Consulting (www.mtiworldwide.com) is an internationally-networked boutique management consultancy that enables clients to ‘Analyse > Strategise > Realise’ profitable business opportunities. MTI Consulting offers advisory services in strategy, strategic planning, corporate re-structuring, process re-engineering, performance management, international market entry, feasibility studies, due diligence, corporate finance, mergers and acquisitions, HR, executive search/head hunting, marketing strategy, branding and market research. Since its inception in 1997, MTI has worked on over 660 assignments in 43 countries, covering a diverse range of industries, clients and business challenges.


Share This Article

Facebook Twitter


DISCLAIMER:

1. All comments will be moderated by the Daily FT Web Editor.

2. Comments that are abusive, obscene, incendiary, defamatory or irrelevant will not be published.

3. We may remove hyperlinks within comments.

4. Kindly use a genuine email ID and provide your name.

5. Spamming the comments section under different user names may result in being blacklisted.

COMMENTS

Today's Columnists

2020: Safe has never looked so dangerous

Tuesday, 21 January 2020

While it was never easier to meet your audience, it is becoming near impossible to buy their attention. In this fearsome digital pandemic, the antidote of creativity is going to be more sought after than ever. The alternative is an invisible and expe


Strategic thinking and planned processes key to economic development

Tuesday, 21 January 2020

Higher education cannot be experienced, nor can it function in isolation from its relevant industries. We need to be aware of the country’s demand for resources and an effective workforce that will support industries to take the economy to the next


Saving Gotabaya

Tuesday, 21 January 2020

Nearly two months have passed since Gotabaya Rajapaksa (GR) was elected to the presidency. Although it is too soon to make any informed judgement on his administration, his achievements so far, in improving efficiency and productivity in public admin


Cultural dynamics and the beauty of multi-ethnic society in Sri Lanka

Tuesday, 21 January 2020

Modern world is full of multidimensional and multidisciplinary conflicts involving use of physical and psychological violent tools. The panacea for conflict resolution requires revivalist research in the mind of an individual and physical outburst is


Columnists More