Home / Agriculture/ Lankasoy enters European market

Lankasoy enters European market


Comments / {{hitsCtrl.values.hits}} Views / Thursday, 2 August 2018 00:00

Facebook

 

Convenience Foods (Lanka) PLC, the pioneer and market leader in the manufacture and marketing of textured soy protein products under the Lankasoy brand in Sri Lanka, recently announced that it has successful entered into the European market. Being a subsidiary of the country’s premier food manufacturer, Ceylon Biscuits Limited (CBL), Convenience Foods recently tied up with a leading Dutch dealer, securing a supply of consignment to Netherlands.

Convenience Foods delivers a range of innovative and high quality textured soy protein (TSP) products under the household brand name Lankasoy. Being the pioneer in introducing soy nuggets to the Sri Lankan consumers, Lankasoy has been instrumental in developing and shaping the soy food market, by introducing an exciting range of flavours for vegetarian and non-vegetarian consumers. This in turn has made Lankasoy a trendsetter for its counterparts, and even inspired a number of new brands to enter the local market. Elevating its standards and heightening its product innovation, Lankasoy has delivered a host of shapes and revolutionary flavours, to suit the taste spectrum of its discerning consumers. And over the years, the brand has steadily grown, spreading its footprint in both local and overseas markets. At present, Lankasoy products thrive in Middle Eastern and Maldivian markets, thereby making the entry to European market yet another iconic achievement for Lankasoy.

Commenting on the occasion, Convenience Foods (Lanka) Managing Director Thilanka De Soyza noted: “We are the pioneers in soy manufacturing and marketing in Sri Lanka, and our products have been accredited both locally and internationally with ISO 22000, HACCP, ISO 9001, OHSAS 18001 and GMP certification in addition to SLS. Garnering these certifications have given the edge to Lankasoy as a brand on par with the global food quality standards. European food standards are one of the highest in the world, and our partnership with the Dutch market clearly testifies the superior quality of Lankasoy products. We believe that the new synergy will not only help us establish a strong footprint in Dutch market, but also open new avenues to effectively penetrate the rest of the European market.”

CBL’s Food Cluster Sales Director Upul Rajapakse said: “Motivated by the success streak of its parent company, CBL, which was crowned the ‘Most Outstanding Exporter of the Year’ at the NCE Export Awards 2017, Convenience Foods was encouraged to win a niche in the European market. Driven by its highly acclaimed quality, standards and best practices, Convenience Foods aims to create a niche in Netherlands at the outset, and gradually extend its presence throughout the European region.” 


Share This Article

Facebook Twitter


DISCLAIMER:

1. All comments will be moderated by the Daily FT Web Editor.

2. Comments that are abusive, obscene, incendiary, defamatory or irrelevant will not be published.

3. We may remove hyperlinks within comments.

4. Kindly use a genuine email ID and provide your name.

5. Spamming the comments section under different user names may result in being blacklisted.

COMMENTS

Today's Columnists

Those who go by social proof are easy prey to crafty schemers

Monday, 17 June 2019

Going after social proof Swiss writer and novelist, Rolf Dobelli, in one of the essays in his 2013 book ‘The Art of Thinking Clearly’, has given a fine warning to his readers. He has warned against going by ‘social proof’ or ‘majority view


Poson ponderings on positional power: ‘Authority vested’ vs. ‘authority wasted’

Monday, 17 June 2019

We witnessed a serene Poson Poya, in a far more improved security setting in Sri Lanka. Whilst the Sri Lankan life slowly returning to normal, political fronts do not appear to show the same. Has the political power become the people ‘pava’ (sin)


Emperors without clothes: Is Mother Lanka naked too?

Monday, 17 June 2019

The expression ‘The Emperor without clothes’ derives from the Hans Anderson tale that is based on Sufi wisdom. The Emperor in Anderson’s story was without doubt, the finest dressed man in the land and he loved wearing fine clothes and spent al


The confusion of the collision is becoming indescribable!

Monday, 17 June 2019

Strange are the things we are witnessing in the political scene. The fast-evaporating trust and confidence in politicians and the Government are seriously destroying the harmony of the nation. The Prime Minister of the country has admitted that the


Columnists More