Rohantha Athukorala

Is Trump destroying $ 19.7 t brand USA?

/ Thursday, 16 February 2017 00:00

Tourism and exports are key pillars in the US, being a 19.7 trillion dollar brand. Seen here are US President Donald Trump and his former ...


What have we done to ‘Brand Sri Lanka’?

/ Tuesday, 31 January 2017 00:00

  Sri Lanka as a brand is valued at $ 80 billion and is poised to be $ 100 billion in 2017     Last ...


Corporate Sri Lanka needs to be emotionally wealthy

/ Tuesday, 17 January 2017 00:00

 Emotional maturity needs conscious training with self-evaluation        Rough 2017 Sri ...


What happened to the most powerful brand in 2016?

/ Tuesday, 10 January 2017 00:00

    In my view one of the most talked about events of 2016 was the US Presidential Elections. The market share of the two...


Sri Lanka heading for an agricultural issue in 2017?

/ Tuesday, 3 January 2017 00:00

A labour force of almost 2.6 million serves the agricultural sector in Sri Lanka      2016 performa...


Brilliant companies are brilliant at the basics

/ Tuesday, 6 December 2016 00:02

Top research company AC Nielsen last week announced that the Consumer Confidence Index (CCI) had picked up from a downward trend. But challenges to...


Trump’s marketing strategist

/ Tuesday, 29 November 2016 00:02

  Every time the world turns to elections I personally take the learning mode, given that the best techniques in marketing comes into ...


Tea: where do we go from here?

/ Tuesday, 22 November 2016 00:02

The recent Budget proposal that the ownership of tea would be restricted to 5,000 acres sure surprised the privatised tea industry of Sri Lanka. Th...


Will Budget 2017 achieve inclusive growth?

/ Wednesday, 16 November 2016 00:01

  The Sri Lanka Budget 2017 has come into play at a time when the world is being challenged with the appointment of a new President in...


Sri Lanka worth $ 74 billion but impact of CBSL Bond scandal?

/ Tuesday, 1 November 2016 00:10

In the recent Brand Finance release on the value of a nation, Sri Lanka registered a 74 billion dollar value at a commanding growth of 9% as at the...


Reforms drive up country brand value 

/ Tuesday, 25 October 2016 00:10

Pakistan grows by 38% to $ 128 b in 2016 Sri Lanka grows by 9% to $ 74 b Latest research reveal...


Supplies the key issue for Sri Lanka exports

/ Tuesday, 18 October 2016 00:02

Sri Lanka’s handloom industry has carved out a niche in the global market      As a former Chairman of...


Sri Lanka must get aggressive internally!

/ Tuesday, 11 October 2016 00:38

The other day when I heard that Sri Lanka will not attend the SAARC summit in Pakistan given the issues related to security, the first thought that...


Tea new business model - backdrop of a debt Crisis

/ Tuesday, 4 October 2016 00:00

Let’s accept it, Sri Lanka is in a serious debt crisis. We owe a staggering Rs. 9.5 trillion and the current Government is facing an uphill t...


STP In action: Philippines tourism

/ Tuesday, 27 September 2016 00:04

Given the celebration of tourism week, it is interesting to study the different practices of countries in driving tourism strategy. One case study ...


Where do we go from here?

/ Tuesday, 20 September 2016 00:05

United Nations Secretary General Ban Ki-moon admitted that the UN failed with Sri Lanka during the final stages of the war    ...


Is Trump a marketer?

/ Wednesday, 14 September 2016 00:01

Donald Trump’s promise – ‘Making America Great again’ with new thinking   The US elections al...


Dealing with Sri Lanka’s true issues

/ Tuesday, 6 September 2016 00:01

The recent visit of UN Secretary General Ban Ki-moon sure motivated the country. He said: “This is my first visit to Sri Lanka since 2009, wh...


Going back to the basics: SMEs need a single line ministry

/ Tuesday, 30 August 2016 00:02

Let’s accept it - we are facing challenging times politically and economically. While some can blame the past, the fact of the matter is that...


Lessons from the 2016 Olympics for Sri Lanka

/ Tuesday, 23 August 2016 00:02

However tight our schedules, there were some of us who allocated time to watch the Olympics. To be honest, I was obsessed. Not by the Olympic medal...


Today's Columnists

Delightfully imperfect?

18 February 2017

  A foreign national passing through the Colombo Private Bus Terminal on the day of a private bus strike  – Pic by Shehan Gunasekara     “Forty-year-old Mrs. Doreen Kulandivelu ...


Mother Lanka pregnant for the third time!

18 February 2017

A nattami carrying goods at Manning Market; the National Flag is seen on the wall in the background                                      &nbs...


Acting now for a better Sri Lanka

17 February 2017

Soldiers looking for survivors after a massive landslide in Aranayaka last year. The consequences of climate change will create a new pool of conflicts and will force people to survive and find a suitable way to live somewhere else – Pic by ...


Cashing in on APIs – Leveraging technology to boost your business

17 February 2017

Even if you’re not an excessively tech-savvy individual, you most likely would have used a mobile application in your mobile device via an internet connection, used a Gmail client, Twitter, Facebook, or mobile apps, or purchased something on...


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