Rohantha Athukorala

Brilliant companies are brilliant at the basics

/ Tuesday, 6 December 2016 00:02

Top research company AC Nielsen last week announced that the Consumer Confidence Index (CCI) had picked up from a downward trend. But challenges to...


Trump’s marketing strategist

/ Tuesday, 29 November 2016 00:02

  Every time the world turns to elections I personally take the learning mode, given that the best techniques in marketing comes into ...


Tea: where do we go from here?

/ Tuesday, 22 November 2016 00:02

The recent Budget proposal that the ownership of tea would be restricted to 5,000 acres sure surprised the privatised tea industry of Sri Lanka. Th...


Will Budget 2017 achieve inclusive growth?

/ Wednesday, 16 November 2016 00:01

  The Sri Lanka Budget 2017 has come into play at a time when the world is being challenged with the appointment of a new President in...


Sri Lanka worth $ 74 billion but impact of CBSL Bond scandal?

/ Tuesday, 1 November 2016 00:10

In the recent Brand Finance release on the value of a nation, Sri Lanka registered a 74 billion dollar value at a commanding growth of 9% as at the...


Reforms drive up country brand value 

/ Tuesday, 25 October 2016 00:10

Pakistan grows by 38% to $ 128 b in 2016 Sri Lanka grows by 9% to $ 74 b Latest research reveal...


Supplies the key issue for Sri Lanka exports

/ Tuesday, 18 October 2016 00:02

Sri Lanka’s handloom industry has carved out a niche in the global market      As a former Chairman of...


Sri Lanka must get aggressive internally!

/ Tuesday, 11 October 2016 00:38

The other day when I heard that Sri Lanka will not attend the SAARC summit in Pakistan given the issues related to security, the first thought that...


Tea new business model - backdrop of a debt Crisis

/ Tuesday, 4 October 2016 00:00

Let’s accept it, Sri Lanka is in a serious debt crisis. We owe a staggering Rs. 9.5 trillion and the current Government is facing an uphill t...


STP In action: Philippines tourism

/ Tuesday, 27 September 2016 00:04

Given the celebration of tourism week, it is interesting to study the different practices of countries in driving tourism strategy. One case study ...


Where do we go from here?

/ Tuesday, 20 September 2016 00:05

United Nations Secretary General Ban Ki-moon admitted that the UN failed with Sri Lanka during the final stages of the war    ...


Is Trump a marketer?

/ Wednesday, 14 September 2016 00:01

Donald Trump’s promise – ‘Making America Great again’ with new thinking   The US elections al...


Dealing with Sri Lanka’s true issues

/ Tuesday, 6 September 2016 00:01

The recent visit of UN Secretary General Ban Ki-moon sure motivated the country. He said: “This is my first visit to Sri Lanka since 2009, wh...


Going back to the basics: SMEs need a single line ministry

/ Tuesday, 30 August 2016 00:02

Let’s accept it - we are facing challenging times politically and economically. While some can blame the past, the fact of the matter is that...


Lessons from the 2016 Olympics for Sri Lanka

/ Tuesday, 23 August 2016 00:02

However tight our schedules, there were some of us who allocated time to watch the Olympics. To be honest, I was obsessed. Not by the Olympic medal...


The ‘restage’ of Brand Sri Lanka Cricket

/ Tuesday, 16 August 2016 00:01

The other day I was talking to the Treasury Secretary at the Ministry of Finance who was a board member of the Export Development Board when I was ...


Did Brazil benchmark China on staging the Olympic Games?

/ Tuesday, 9 August 2016 00:01

Lesson for Sri Lanka The Organising Committees of the Olympic Games (OCOGs) always highlights that every city that has host...


Is Sri Lanka hurting its global brand identity?

/ Tuesday, 2 August 2016 00:05

Believe it or not, the estimated brand value of $ 100 billion plus is said to beat the GDP value of Sri Lanka in 2016, given the strong democratic ...


Kilinochchi: The forgotten city of today!

/ Tuesday, 26 July 2016 00:01

I still remember travelling in an armed car on route to Kilinochchi and then taking an Air Force chopper that hugged a railway track to avoid snipe...


Clear national strategy results in strong brands

/ Wednesday, 20 July 2016 00:00

Whilst we have heard a lot of rhetoric about Sri Lanka becoming the ‘Tiger’ nation of South Asia in the last couple of years, ...


Today's Columnists

President to unveil bronze statue in Borella of Ceylon’s second Prime Minister tomorrow

10 December 2016

Those who have known or met the second Prime Minister of then Ceylon are but a few among the living now, albeit few relatives. Those who are living but yet remember to give the information are even less in number. Some of us were fortunate to ha...


Local elections: New mixed-member method or old PR method?

9 December 2016

  I was looking forward to voting in local elections under a new mixed member system. Wearing my ratepayer hat, I was attracted to the idea of electing somebody who would be accountable to my ‘ward’ or my neighbourhood in ...


Youth underemployment: Tragedy of a generation

9 December 2016

Out of the 7.8 million employed population, 1.2 million people are estimated to be three-wheeler drivers. This is a staggering 15.4% of the working population. As a result today many sectors of the economy today are starved of critical ma...


Governance: On the bus! Or has it missed the bus?

9 December 2016

‘ISSARAHA BAHINAWAA’ – civil society’s proclivity is bow out of a crowded bus when private interests and partisan agendas win the argument over reason and responsibility; but now, more than ever perhaps, is the tim...


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