MarketingWhite Cell celebrates first anniversary
White Cell solutions, the creative agency which takes its interest for advertising by offering a myriad of related services celebrates its first birth day on 6 May.
“As a young creative team, we have demonstrated our creativity in many ways like ATL, BTL, web solutions etc,” a spokesman said.
Futurebrand names new Asia-Pacific CEO
Global brand consultancy under the IPG group, Futurebrand, has appointed Zayn Khan as CEO Asia-Pacific starting 1 June.
Khan joins from Thinkscape Malaysia where he was serving as CEO and Partner.
Masters Advertising goes rural with the Carlton 7s
Masters Advertising which has been associated with many brand building initiatives from Singer to Clogard to Audi, demonstrated a flair for sports marketing, taking the campaign for this year’s Carlton 7s and their sponsors Sri Lanka Insurance Corporation and Mobitel out of the city to a rural audience.
Social media is gold for Olympics advertisers
Reuters: Advertisers are going for Facebook as athletes go for the gold, in the first Olympic Games where marketers are placing such high hopes on social media to create a buzz for their brands.
With the London summer Olympics just 100 days away, advertisers hope that social media will do much of the heavy lifting in raising brand profiles, by getting consumers to chat about promotions online.
BBDO Lanka pioneers Asia’s first mechanical air cleaning billboard
With a reputation for consistently delivering innovative and creative ideas that work; BBDO Lanka, a part of BBDO World Wide, last week presented an idea that has the potential to revolutionise the scope of environmental conservation.
SLCJF visits outgoing Ambassador of PRC
A special group of representatives from the Sri Lanka-China Journalists’ Forum (SLCJF) visited the outgoing Ambassador of the People’s Republic of China in Sri Lanka Yang Xiuping, at the Embassy of the People’s Republic of China, in Colombo 7 recently.
SLIM elects Ex-Co for 2012/13
The Sri Lanka Institute of Marketing (SLIM) at its 42nd annual general meeting elected a new Executive Committee for the ensuing year.
President Tilan Wijeyasekera pledged to continue the SLIM traditions built up over the past four decades and work to a planned programme setting goals and objectives which can be achieved in the course of the year.
PMI Annual Regional Conference 2012 a resounding success
By Joanne Kotelawala
The Project Management Institute Annual Regional Conference took place from the 27-29 April at the Cinnamon Lakeside. The annual conference is being hosted in Sri-Lanka for the second time. The theme of the conference this year was “Accelerate National Development through the best practices of project management”.
Sri Lanka’s emerging corporate leaders in panel discussion at Axiom Revolution conference
The future leaders of the Sri Lankan business sphere are set to gather at “The Axiom Revolution” learning conference, organized by the Association of Human Resource Professionals Sri Lanka (HRP). To be held on 18th of May at Water’s Edge, the learning conference is a prelude to the HRM Awards 2012 and will feature a Young Leaders’ Forum entitled “Sri Lanka: Facets of the Future”.
Leo Burnett welcomes Bertrand Siguier, Executive VP of Publicis Groupe
Publicis Groupe Executive Vice President Bertrand Siguier recently concluded a two-day visit to Sri Lanka while touring the South Asian region. He was greeted at the Leo Burnett offices with a traditional Sri Lankan welcome.
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