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MANGO opens its first store in Sri Lanka

Comments / 11760 Views / Thursday, 22 December 2011 00:38

MANGO continues its international expansion and remains true to its aim to be present in every major city in the world with the opening of its first store in the island of Sri Lanka.

Softlogic, a leading, dynamic conglomerate in Sri Lanka, having expanded into the branded apparel retail sector, has unveiled yet another global branded store with its tie-up with MANGO.

MANGO is one of the world’s leading designer labels and is the marketer of the exclusive line-up of MANGO branded apparels. Softlogic, having been appointed the Authorised Franchisee for MANGO in Sri Lanka is pleased to open, in collaboration with MANGO, the New MANGO Flagship store in the heart of Colombo.

The elegant MANGO store is located at No. 1/1, Bagathale Road, Colombo 3, facing Galle Road. The store has a single floor at street level with 195 m2 of selling space, with excellent visibility, ample access and parking facilities.

The store features a range of Women’s wear, from trendy casual wear and smart wear to glamour evening wear. The MANGO flagship store in Colombo will also carry a range of accessories for all the fashionistas in town. Priced very affordably, MANGO epitomises style, convenience and versatility and is a must-stop for all ladies during the season.  The interior design of this new store combines functionality with wabi aesthetics, a Japanese term which describes objects or ambiences characterised by their rustic simplicity, combined with a minimalist composition with the warmth of objects originating from nature.

The chosen colour is a natural tone that unifies the floor, walls and ceiling in order to achieve a homogenous look and transmit an image that is pure and fresh. It is a store which has a very clean, natural and minimalist look.

MANGO is Spain’s second largest exporter of women’s fashion. Its concept is based on an alliance between a quality product, in accordance with the latest fashion trends, and an affordable price. The brand image is reinforced by its company-owned stores, which represent a calling card for the brand and create a dynamic image in accordance with the personality of its customers.

MANGO, which began its international expansion in 1992 with the opening of two franchises in Portugal, now has more than 2,300 stores in 105 countries and remains Spain’s most international fashion brand.

The firm closed the 2010 financial year with a turnover of 1.27 billion euros for the MANGO MNG Holding S.L. Consolidated Group and subsidiary companies. Given the major international presence of the brand, 81% of turnover corresponds to foreign markets, and the remaining 19% to the domestic market.

As a dynamic Diversified Conglomerate in Sri Lanka, Softlogic has expanded and entered the key growth sectors of retail, healthcare, ICT, automobiles, travel & leisure and finance and insurance, holding authorised distributorships for some well-known Global Brand names.

Softlogic today employs over 5000 people at its offices located in Sri Lanka, Singapore and Australia.

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